MAC Cosmetics has announced singer Miley Cyrus to be the brand’s 2015 Viva Glam spokesperson. Although MAC kept the details under wraps, they said that the Miley Cyrus-inspired product, of which a 100 percent of sales benefit AIDS research, will roll out in early 2015. According to the company, MAC Viva Glam has generated nearly $340 million since it’s founding in 1994. More info about the collection coming soon.
M•A•C Cosmetics is thrilled to announce the next #VIVAGLAM spokesperson: Miley Cyrus. Arriving January 2015. Every cent of the selling price of #VIVAGLAM goes toward helping women, men and children living with and affected by HIV/AIDS.
Viva Glam Lipstick ($16.00 U.S. / $19.00 CDN) (Limited Edition)
- Viva Glam Miley Cyrus Hot pink (Amplified)
Viva Glam Lipglass ($15.00 U.S. / $18.00 CDN) (Limited Edition)
- Viva Glam Miley Cyrus Hot pink with sparkling pearl
Source: WWD
