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  • Doja Cat Translates Her Viral VMA Look into a MAC Lip Kit

    MAC Cosmetics has partnered with global ambassador Doja Cat to release a limited-edition lip kit inspired by her viral red lip from the 2025 VMAs. The collaboration translates a widely recognized beauty moment into a focused product offering rooted in Doja Cat’s personal routine. LIPS The kit draws directly from the products Doja Cat wore […] More

  • Terry Barber for MAC Delivers Defiant Beauty at Charles Jeffrey Loverboy FW26

    Charles Jeffrey LOVERBOY‘s Fall Winter 2026 collection, titled Thistle, demanded beauty that could sweat, smudge, and survive a night of defiance. At Dover Street Market Paris today, MAC Senior Artist Terry Barber delivered exactly that, leading a team of makeup artists to create looks that channeled the pagan-punk energy of Jeffrey’s immersive presentation and the […] More

  • Doja Cat and Ella Gross Lead MAC Powder Kiss Campaign

    MAC Cosmetics launches its new Powder Kiss Hazy Matte collection with a campaign led by Doja Cat and Ella Gross of K-pop group MEOVV. The release introduces a soft-focus matte lip direction through lipstick and mousse formulas developed to deliver blurred color with strong pigment. With this launch, MAC expands its Powder Kiss line through […] More

  • MAC Taps MEOVV’s Ella as New Global Ambassador

    MAC Cosmetics names K-pop artist Ella, also known as Ella Gross, as its new Global Ambassador, marking a strategic move toward a younger, cross-cultural voice within the brand. The South Korean-American singer, currently a member of the girl group MEOVV, enters a long-term partnership with the Estée Lauder Companies-owned beauty house. Her appointment places her […] More

  • MAC Names Chappell Roan as Its New Global Ambassador

    MAC announces singer and songwriter Chappell Roan as its new Global Brand Ambassador, marking a major moment for the artist whose story with the brand began years ago with her first Lipglass. She recalls shouting, “Holy sh*t, I’m a MAC girl!” in middle school after trying the product for the first time. NEWS Roan has […] More

  • MAC and Disney Reveal Limited Edition Minnie + Daisy Collection

    MAC Cosmetics joins forces with Disney for the new Minnie + Daisy Collection, available exclusively at Macy’s for a limited time. The collaboration brings makeup and nostalgia together through six new lip shades and a pair of whimsical lashes inspired by two of Disney’s most beloved icons. The collection celebrates friendship, fun, and color in […] More

  • MAC Introduces Remastered Studio Fix Formula With Kris Jenner

    Kris Jenner fronts the new MAC Cosmetics Studio Fix foundation campaign, stepping into the spotlight at 69 after decades managing one of entertainment’s most famous families. Photographed by Inez and Vinoodh and styled by Nicola Formichetti, the campaign shows Jenner in a new role. Studio Fix itself stands as one of MAC’s signature products, recently […] More

  • Doja Cat Eats Lipstick at VMAs to Announce MAC Deal

    At the 2025 Video Music Awards, Doja Cat made sure every eye stayed on her. Arriving in Balmain with platinum waves and a fiery crimson lip, she stunned fans when she appeared to take a bite out of a MAC lipstick tube. The shade? Her go-to, Lady Danger, the vivid coral red that has been […] More

  • MAC Introduces Lipglazer Glossy Liner in Eight Iconic Shades

    Glossy lips continue to dominate beauty trends, and MAC Cosmetics has stepped into the moment with the launch of its Lipglazer Glossy Liner. The liner arrives in eight shades, offering a formula that combines color, definition, and hydration while complementing the brand’s extensive collection of lip glosses. LIPS MAC has built its reputation on cult-favorite […] More

  • MAC Taps Alex Consani and JT for Limited-Edition Lip Combo Kits

    MAC Cosmetics has teamed up with Gen-Z model Alex Consani and rap icon JT for two new limited-edition lip combo kits, each featuring a hand-picked trio of products that reflect their personal styles. Priced at $52 USD, the kits are now available on MAC’s website and bring star-approved beauty looks straight to your makeup bag. […] More

  • M·A·C Nocturna Collection Brings After-Dark Glam to Fall Beauty

    M·A·C Cosmetics unveils its Nocturna Collection, a limited-edition drop made for those who thrive after sunset. From deep plum lip liners to reflective blush-highlighter duos, Nocturna dives headfirst into moody neutrals, smoked shadows, and futuristic gloss finishes that feel equal parts goth, glam, and glow. MAKEUP The centerpiece? A limited-edition Eye + Face Palette built […] More

  • Amelia Gray Joins Lisa Rinna for MAC’s New Campaign

    MAC Cosmetics is adding a dose of heiress energy to its latest Mother’s Day campaign with the introduction of the new “Lipglass Air” Non-Sticky Gloss. Model Amelia Gray stars in the campaign, which plays on the iconic “nepo baby” label with a modern twist. In the ad, she sports a Paris Hilton-inspired tank top reading […] More

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