British skincare powerhouse ELEMIS has announced a landmark multi-year partnership with Aston Martin, becoming the Official Skincare Partner of the celebrated performance car brand. The collaboration marks a fusion of two icons of British craftsmanship, combining precision engineering with advanced skincare to deliver curated experiences at the highest level of luxury. SKINCARE The partnership will […] More
OLEHENRIKSEN is bringing summer in full color with the launch of its Peach Glaze Collection, arriving exclusively at Sephora on July 10. Designed to deliver visibly plumper skin, a radiant glow, and juicy lips, the new three-piece lineup promises clinical results wrapped in sweet peach freshness. SKINCARE At the center of the collection is the […] More
Sunscreen has long carried a reputation of being a necessary inconvenience, a sticky layer of protection that disrupts makeup, leaves a ghostly cast, and refuses to play well with skincare. But a quiet revolution in formulation has changed the conversation. Today’s SPF is invisible, elegant, and intentionally designed for daily use. The newest generation of […] More
Rhode is dialing up the glow with its new Summer Kit, a curated trio of warm-weather must-haves designed to give you sun-flushed cheeks, glossy golden lips, and hydrated skin, all packed in the brand’s signature baby rhode bubble bag. Dropping July 14 at 9 AM PST, this limited-edition bundle is your one-click answer to easy, […] More
Looking polished and feeling confident often begins with the basics. Whether it’s the clothing you wear or the state of your skin, both are shaped by the foundations you put in place. Well-chosen lingerie and consistent skincare aren’t just about appearance – they contribute to comfort, self-assurance, and overall wellbeing. By taking a mindful approach […] More
Rhode introduces its new Glazing Mist and brings actor Harris Dickinson into the spotlight as the first male face of the brand. Known for his role in Babygirl, Dickinson leads the campaign for the latest addition to Rhode’s skincare lineup. Rhode introduces the Glazing Mist as the next essential in its glow-focused skincare lineup. The […] More
Muhza is reshaping the conversation around skincare by designing products that work with, not against, the hormonal shifts of the menstrual cycle. SKINCARE After struggling with hormonal acne brought on by PCOS, founder Alexia Coutts realized that traditional skincare routines often ignore the body’s natural rhythms. In response, she created Muhza, a brand that merges […] More
Beauty of Joseon steps into a new chapter with its first lifestyle-led campaign, and it’s all about staying polished on the go. The cult-favorite K-beauty brand has partnered with designer Sandy Liang for the launch of “Busy Girl,” a campaign that redefines beauty routines for the nonstop generation. SKINCARE At the center of the release […] More
Lindsay Lohan is officially stepping into the skin care conversation. In a recent interview with Elle magazine, the actress revealed that she is in the process of developing her own skin care line. While she didn’t share a name or launch timeline, she emphasized the care going into the project: “It’s taking a long time […] More
The skincare industry in 2025 is evolving with a dual focus: advanced innovation meets stripped-down simplicity. Consumers are more informed, less patient with marketing fluff, and increasingly drawn to products that are either high-performance or purposefully minimal. Whether it’s a swipe-on serum stick or a biotech-powered face cream, the demands are clear – products must […] More
In 2025, the beauty industry is evolving beyond aesthetics and performance. Today’s most exciting emerging brands aren’t just focused on pigment payoff or packaging, they’re rethinking what beauty means altogether. From fragrances that evoke emotion to skincare rooted in cultural traditions, these newcomers are pushing against convention while finding new ways to connect with consumers. […] More
The experience of becoming a new mother is joyful and lovely. However, it frequently entails a unique set of difficulties and demanding responsibilities. Despite the restless nights and never-ending to-do lists, new moms need to put their health first. BEAUTY Simple self-care rituals can offer much-needed moments of respite, helping moms recharge both physically and […] More
