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Warm Wishes Bronzer Joins the Rare Beauty Lineup

A weightless powder formula designed to deliver natural warmth with a soft matte finish.

Rare Beauty Warm Wishes Bronzer
Courtesy of Rare Beauty

Rare Beauty expands its complexion lineup with the Warm Wishes Soft Matte Powder Bronzer. The product delivers a soft matte finish intended to give skin a sunlit warmth that lasts throughout the day. Designed to add dimension without heaviness, the bronzer focuses on an even, skin-like result that remains consistent from application through wear.

BRONZERS

The formula features an ultra-smooth texture with a cream-like feel. It applies smoothly across the skin and distributes color evenly, allowing users to build intensity gradually. The powder wears lightly and avoids common issues associated with traditional matte formulas. It resists caking, creasing, settling into fine lines, or disrupting base makeup. Throughout the day, the finish stays balanced and comfortable, supporting a natural look.

Courtesy of Rare Beauty

The bronzer contains vitamin-rich tomato seed oil, included to help calm the skin and protect it from environmental stressors. This ingredient supports a fresh skin feel and helps prevent dryness, even with extended wear. The bronzer arrives in a sleek compact with a built-in mirror and a magnetic closure designed for secure storage.

Courtesy of Rare Beauty

Warm Wishes Soft Matte Powder Bronzer launches in seven shades, developed to work across a wide range of skin tones and undertones. Summer Feels offers a light tan with a warm undertone for fair to light skin. Sun Blaze provides a tan shade with a neutral warm undertone for light skin. Warmed Up appears as a light brown with a neutral warm undertone for light medium to medium skin. Sunny Spirits delivers a rich caramel tone with a warm undertone for medium skin. Radiate Warmth presents a rich brown with a warm undertone for medium deep skin. Bronze Bliss features a deep brown with a neutral warm undertone designed for medium deep to deep skin. New Dawn completes the range with a deep brown shade carrying a purple undertone for deep skin tones.

Courtesy of Rare Beauty

The bronzer launches alongside the Angled Powder Brush, created to work with the formula. The brush follows facial contours to support precise placement and controlled definition.

Rare Beauty founder Selena Gomez describes the product as simple and intuitive. “It’s so easy to use,” she says. “A few sweeps and my skin looks naturally warm and radiant, like I’ve been outside all day.”

Courtesy of Rare Beauty

Warm Wishes Soft Matte Powder Bronzer, priced at $30, and the Angled Powder Brush are available online and in store at Sephora, Sephora Canada, Sephora Mexico, Sephora at Kohl’s, and Rare Beauty’s website, offering weightless wear, adaptable shades, and natural-looking warmth.

Written by Jana Kostic

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