YSL Beauty prepares to introduce the All Hours Blur Cushion, a liquid cushion powder designed to create a smooth, lasting base with a cooling sensation on contact. The formula activates the moment it touches the skin, shifting from a watery liquid powder into a finish that feels fresh and controlled. YSL positions the product as a tool for all-day refinement, offering a texture that settles evenly and helps minimize the look of pores from the first application.
MAKEUP
The All Hours Blur Cushion works across multiple steps of a routine. It can serve as a priming layer before makeup, a finishing touch after foundation, or a quick solution for touch-ups throughout the day. The formula maintains the same effect each time: it smooths the surface of the skin, reduces shine, and leaves behind an even, blurred finish.
The initial watery quality allows the product to glide across the skin with minimal pressure, creating a thin, uniform layer. As it sets, it shifts into a powder that helps control excess shine without drying the surface. The result is a smoother appearance that holds steady throughout the day while maintaining the fresh feel that defines the formula.
YSL extends the sensory direction of the formula into the product’s packaging. The All Hours Blur Cushion arrives in a limited edition icy blue compact that reinforces the cool sensation of the formula. The soft, fluffy puffer is designed to pick up the liquid powder with control, allowing for light pressure during application.
The shade range for the All Hours Blur Cushion is streamlined. YSL releases it in one universal shade that adapts through its sheer finish. The product’s purpose is to refine, not to provide coverage, which allows the universal shade to function across skin tones.
YSL Beauty will release the All Hours Blur Cushion in Spring 2026, through the brand’s website and all retailers.
