ILIA Beauty is preparing to debut its latest complexion essential: the Soft Focus Blurring Blush. Designed to mimic the softening effect of a camera lens, the talc-free powder blush delivers a blurred, dimensional flush that lasts up to 12 hours. MAKEUP With a formula that smooths, hydrates, and builds effortlessly, this upcoming launch promises to […] More
Rhode is dialing up the glow with its new Summer Kit, a curated trio of warm-weather must-haves designed to give you sun-flushed cheeks, glossy golden lips, and hydrated skin, all packed in the brand’s signature baby rhode bubble bag. Dropping July 14 at 9 AM PST, this limited-edition bundle is your one-click answer to easy, […] More
In a beauty world that’s long obsessed over flawless bronze and seamless coverage, fake tan lines are making a surprising return, and this time, they’re deliberate. From runway shows to viral TikTok filters, sharply defined tan lines are no longer seen as mistakes to be airbrushed away but as aesthetic choices meant to emphasize contrast, […] More
Gucci Beauty expands its complexion range with the debut of Blush De Beauté, the House’s first powder blush designed for creative, everyday expression. Packaged in a refined Gucci Flora compact and scented with a delicate vintage floral accord, the new blush marries buildable pigment with skin-caring ingredients, and it’s available now. BLUSHES More than a […] More
Dior has unveiled its latest beauty campaign with two global style icons, BLACKPINK’s JISOO and actress Jenna Ortega, at the forefront. The new Rosy Glow Stick from the Dior Backstage line offers a fresh, dewy flush in a stick format, designed for life on the move. MAKEUP The Rosy Glow Stick is a modern reimagining […] More
Launching May 20, Flower Knows introduces the Shell’s Jewel Collection, a dreamy line of cosmetics and accessories inspired by underwater treasures and mermaid fantasies. This launch transforms everyday beauty rituals into an aquatic fairytale, where shimmering textures, pearlescent finishes, and delicate colors echo the rhythm of the sea. From soft-glow blushes to radiant lip glazes, […] More
House of Hur continues to draw attention in the beauty industry with the expansion of its Moist Ampoule Blusher range. Known for its serum-like texture and skincare-first approach, the line now features three new shades, Pink Rosie, Ruby Red, and Berry Purple, bringing the total color offering to nine. Designed to create a natural flush […] More
SHEGLAM is dialing up the glow with the release of its new Buttery Bliss Blush Stick, a pocket-sized powerhouse designed to deliver hydration, buildable pigment, and a luminous finish. Described as “smoother than smooth,” the product is crafted to blend seamlessly into the skin, giving cheeks a natural flush with a dewy, skin-like texture. Retailing […] More
NYX Professional Makeup is venturing into blocky terrain with its newest limited-edition release, a pixel-perfect beauty collection created in collaboration with A Minecraft Movie. Bridging cosmetics and gaming, the partnership with Warner Bros. Pictures taps into the playful, DIY spirit of Minecraft and reimagines it through NYX’s signature colorful lens. MAKEUP Ditching traditional packaging for […] More
Westman Atelier is introducing a convenient approach to makeup with their latest release, The Powder Duos. As a brand renowned for its commitment to combining high performance with clean beauty, Westman Atelier’s new product line promises to add a vibrant touch of color and depth to any makeup routine. Scheduled for release on April 4, […] More
Fenty Beauty continues to innovate the makeup scene with its latest release, the Cheeks Suede Powder Blush, part of Rihanna’s renowned cosmetics line. This high-performance powder blush is designed to deliver a noticeable, yet effortlessly blendable flush of color in both matte and shimmer shades, catering to a diverse range of skin tones. Priced at […] More
Saie is set to launch its latest blush collection, SuperSuede Talc-Free Powder Blush, bringing a fresh lineup of velvety, long-wearing shades just in time for 2025. Designed for a seamless, soft-focus finish, the formula is lightweight yet buildable, melting into the skin for a natural, diffused flush. The collection introduces six shades inspired by the […] More
