Louis Vuitton turns its focus to lip definition with a new LV Crayon campaign starring Dame Pat McGrath. As Creative Director of La Beauté Louis Vuitton, McGrath presents the pencil as a practical tool for shaping color, controlling intensity and creating varied finishes. CAMPAIGNS LV Crayon takes the form of the Louis Vuitton Monogram Flower, […] More
A$AP Rocky returns to Fenty Skin for a limited collection centered on two daily essentials: Lux Balm Hydrating Moisture Barrier Lip Balm and Hydra Vizor Invisible Moisturizer Broad Spectrum SPF 30 Sunscreen. Rihanna and Rocky front the launch together, extending their work with Fenty Skin through new formulas, packaging and accessories connected to the rapper’s […] More
Glossier brings Balm Dotcom to New York City through a limited-edition capsule created with the New York State Division of Tourism. The release introduces a clear, apple-flavored I Love NY Balm Dotcom alongside clothing, accessories and small collectible items connected to the brand’s home city. MAKEUP The collaboration arrives ahead of the 50th anniversary of […] More
Fenty Beauty introduces the limited edition Midnight Diamonds Collection, a new makeup lineup that takes the Diamond Bomb concept into darker territory. Black, pearl and platinum finishes guide the selection of lip, eye, and face products. MAKEUP Gloss Bomb Universal Lip Luminizer arrives in Caviar Crystalz and Diamond Milk. Caviar Crystalz gives the lips a […] More
Hilary Duff joined Bath & Body Works as brand ambassador and creative partner for Fruit Fusion, a body care franchise inspired by the fruity scents and playful beauty culture of the early 2000s. The partnership arrived as Duff returned to touring for the first time in almost two decades. BODY CARE Fruit Fusion introduced four […] More
Quen Blackwell has teamed up with MAC Cosmetics on a new lip kit inspired by the nude lip combination she has worn for years. The launch brings together three of the brand’s products in one set, offering a simple routine designed for everyday makeup, events, and quick touch-ups. MAKEUP The Quen Blackwell Lip Combo begins […] More
Rare Beauty expands its best-selling Soft Pinch franchise with the launch of the Soft Pinch Lip Oil Stick, a new three-in-one lip product created to bring oil-like comfort, gloss-level shine and lipstick pigment into one formula. The release adds a fresh lip category to the Soft Pinch range, which has become one of the brand’s […] More
Guerlain turns to House Ambassador Song Hye Kyo for a fresh summer beauty look built around soft radiance, refined skin and glossy pink lips. The renowned South Korean actress brings a polished, effortless mood to the season with two Guerlain essentials: Météorites Compact 02 Cool and KissKiss Bee Glow Plump Pretty in Pink. MAKEUP The […] More
Armani Beauty introduces Dolci Makeup Blush, a new multi-use blush created for cheeks and lips. The campaign features Vittoria Ceretti and Sydney Sweeney, each bringing the product’s playful summer mood into focus. The blush brings a sensorial approach to makeup through a creamy stick format, a soft-matte finish, and five gourmet-inspired shades. BLUSHES The formula […] More
VIOLETTE_FR introduces Balm Amour Tinted, a tinted version of its nourishing lip treatment. The launch follows six years of research and Violette’s long pursuit of the ideal lip balm. The original Balm Amour reached cult status through a formula built around comfort, care and sensory application. Now the brand adds color through three translucent shades: […] More
Ariana Grande and r.e.m. beauty introduce Blur Butter Lip Balm, a new lip product designed to deliver hydration, buildable color and a soft matte finish. The formula draws directly from Grande’s preference for the look of matte lipstick and her frustration with the dryness that often comes with it. LIPS Blur Butter begins with the […] More
MAC Cosmetics joins Chappell Roan for a limited-edition Viva Glam lip collection centered on red and plum shades. The release includes three products across matte, sheer-shine and gloss finishes. Each formula offers a different approach to color, from an intense cherry red to a shimmering red plum. Special packaging gives the two lipsticks a collectible […] More
