Maybelline expands its Lash Sensational range with Lash Sensational Body Full Volume Lifting Washable Mascara, a formula designed for users who want significant lift, long wear, and buildable volume. The mascara arrives in three shades, Very Black, Blackest Black, and Brownish Black.
MASCARAS
The mascara centers on its 24-hour lifting effect. Once applied, the formula holds the lashes in an elevated position throughout the day without flattening or losing shape. Maybelline structures the product for users who want a formula that stays in place during long wear. Lash Sensational Body Mascara resists smudging, flaking, clumping, transfer, and sweat, supporting active routines and long stretches of wear without the need for touchups.
The mascara builds full-body volume across the lashes, creating a fuller appearance that maintains separation and definition. Users can control intensity by layering the formula, shifting between a natural look and a dramatic effect depending on the number of coats applied.
The performance of the mascara works in tandem with its texture. The lightweight, silky formula glides across the lashes with a smooth application that prevents buildup at the base or mid-lash. This consistency supports even coating from root to tip and strengthens the look of lift and volume.
A key feature of Lash Sensational Body Mascara is its Body Curve brush, designed with a double-helix structure. The brush offers two modes of application. Lifting Mode separates the lashes while sweeping them upward from the root, producing definition and height. Impact Mode directs the formula across the lashes to build full-body volume.
The brush and formula work together to serve a wide range of lash types. Short, straight, sparse, and curly lashes benefit from the design, which aims to create body and lift without adding weight. According to user feedback referenced in the product information, 93 percent of users agree that their lashes appear lifted, and 91 percent agree that the formula feels lightweight throughout the day.
Lash Sensational Body Mascara meets Maybelline’s tested standards. It is ophthalmologist tested, allergy tested, suitable for sensitive eyes and contact lens wearers, and retails for $13.99. Its washable format supports easy removal while maintaining the durability of its 24-hour wear.
