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  • Kristin Davis Joins IT Cosmetics as First Celebrity Partner

    IT Cosmetics has named actor and producer Kristin Davis as its first celebrity partner, placing her at the forefront of the brand’s CC+ Foundation franchise. Known globally for her role as Charlotte York in Sex and the City and its sequel And Just Like That, Davis brings her personal story of skin struggles and confidence […] More

  • Laneige Introduces Stardust Lip Glowy Balm with Coco Jones

    Laneige launches a new limited-edition version of its cult-favorite Lip Glowy Balm, bringing shimmer into the mix for the first time. The brand tapped singer Coco Jones to front the campaign, tying her rising success to the introduction of two new shades. The Stardust Lip Glowy Balm delivers the same hydrating formula that made the […] More

  • Bleu de Chanel

    Bleu de Chanel L’Exclusif Delivers Power Through Woods and Resin

    Chanel extends the Bleu de Chanel line with a creation that carries fragrance into new territory. Bleu de Chanel L’Exclusif arrives as a concentrated perfume designed by Olivier Polge, Chanel’s in-house perfumer. Every detail, formula, bottle, and campaign, signals a vision of masculine scent shaped by intensity and depth. The Composition Olivier Polge describes Bleu […] More

  • Dove Cameron Fronts Urban Decay’s Bold New Era

    Urban Decay has teamed up with Dove Cameron for a striking new campaign that embraces reinvention and duality. To mark the launch of the Naked Shaped Multi-Tasking Eyeshadow Palette, Cameron appears in two contrasting personas, showcasing both warm and cool-toned variations from the collection. MAKEUP The palette pays homage to the cult-favorite Naked palettes of […] More

  • YSL Beauty Introduces MYSLF Absolu with Austin Butler

    Austin Butler continues his role as global ambassador for YSL Beauty with the launch of MYSLF Absolu, a new addition to the MYSLF fragrance line. Butler first appeared in the campaign for MYSLF Eau de Parfum, the brand’s debut woody-floral scent introduced in 2023. He followed up in 2024 with MYSLF Le Parfum, a deeper, […] More

  • CAIA Cosmetics Teams Up with ROTATE for Beauty Capsule

    Marking the opening day of Copenhagen Fashion Week on August 4, CAIA Cosmetics and ROTATE are launching a capsule collection that connects the two labels through design and product innovation. The collaboration introduces several limited items, including a fragrance, lip liners, lip treatment, and a satin bag. Each piece reflects the sensibilities of both brands, […] More

  • Rare Beauty Introduces First Fragrance with Layering Balms

    Rare Beauty enters the fragrance space for the first time with the launch of Rare Eau de Parfum. Selena Gomez adds a new product category to her growing beauty line, choosing to focus on scent, accessibility, and design in equal measure. The release arrives alongside four Fragrance Layering Balms, each created to complement the Eau […] More

  • Day Dew Sunscreen Drops with Peggy Gou for Beauty of Joseon

    Beauty of Joseon has chosen Peggy Gou as the new face of its latest campaign, timed with the debut of the Day Dew Sunscreen and the brand’s recent entry into the U.S. market through Sephora. Titled “Not Our First Rodeo,” the campaign uses Western motifs to mark a confident step forward for the Korean skincare […] More

  • Mane Enters a New Phase with Five Fresh Product Launches

    Mane, the hair care brand created by celebrity hairstylist Jen Atkin, enters a new phase with the launch of five products and an updated look. Two years after its debut, the brand prepares to grow beyond its original range of hot tools and brushes. With this expansion, Mane introduces not only new formulas but also […] More

  • Rhode Unveils Glazing Mist for Daily Hydration and Glow

    Rhode introduces its new Glazing Mist and brings actor Harris Dickinson into the spotlight as the first male face of the brand. Known for his role in Babygirl, Dickinson leads the campaign for the latest addition to Rhode’s skincare lineup. Rhode introduces the Glazing Mist as the next essential in its glow-focused skincare lineup. The […] More

  • Mienne Launches Erotic Body Care Line

    Mienne, a new luxury house devoted to desire, enters the beauty space with a line of body care designed to elevate intimacy and ritual. Launching today, the debut collection reimagines everyday skincare as a sensual experience, inviting users to rediscover the body through layers of touch, scent, and sensation. Powered by a combination of aphrodisiacs […] More

  • Julia Fox Stars in Lemme Play Campaign

    Julia Fox has been tapped to front the latest campaign for Lemme, the wellness brand founded by Kourtney Kardashian Barker. The campaign launches Lemme Play, a new cherry-flavored gummy designed to support sexual wellness. Known for her breakout role in Uncut Gems and a growing portfolio of edgy fashion collaborations, Fox appears alongside Kardashian Barker […] More

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