Laneige releases the JuicePop Box Lip Tint with its new global partner, the Grammy-nominated group Katseye. The group fronts the campaign for this latest innovation. The release draws inspiration from the viral popularity of Korean lip tints. The concept translates sound into color by rooting each shade in a different music genre. MAKEUP A clip-on […] More
Urban Decay introduces a new campaign for its 24/7 Liquid Stick Eyeliner, starring brand ambassador Dove Cameron. The project centers on the idea of duality in self-expression, a theme the brand associates closely with Cameron’s public persona and her approach to confidence. EYE MAKEUP Cameron anchors the campaign with a direct and playful tone. In […] More
Pat McGrath Labs has filed for Chapter 11 bankruptcy protection in the Southern District of Florida, according to a petition submitted on January 22. The filing places the cosmetics company under court supervision while it restructures its balance sheet and continues operating. The move comes days before a planned public auction of the company’s assets, […] More
Summer Fridays expands its lip category with the release of SoftLine Lip Liner and Flushed Lip Stain, two products designed to work independently or as a paired routine. They focus on defining lip shape, enhancing natural tone, and delivering comfortable wear through lightweight formulas and considered application tools. LIPS SoftLine Lip Liner centers on structure […] More
Milk Makeup expands its Cooling Water line with the Cooling Water Jelly Shimmer Highlighter Stick, a new all-over shimmer product. Designed for use on the face, eyes, lips, and body, the stick delivers multidimensional shine through a clear base filled with color-flipping pearls. HIGHLIGHTERS The Jelly Shimmer relies on a clear base to ensure the […] More
Rare Beauty expands its complexion lineup with the Warm Wishes Soft Matte Powder Bronzer. The product delivers a soft matte finish intended to give skin a sunlit warmth that lasts throughout the day. Designed to add dimension without heaviness, the bronzer focuses on an even, skin-like result that remains consistent from application through wear. BRONZERS […] More
Kérastase has named Demi Moore as its Global Brand Ambassador, formalizing a partnership between the professional haircare house and one of Hollywood’s most recognizable figures. The appointment links Moore’s long public relationship with hair transformation to Kérastase’s focus on care, performance, and personal expression. NEWS Moore described the partnership as a natural extension of her […] More
YSL Beauty introduces the Valentine’s Day Couture 2026 Collection through a focused selection of makeup releases designed exclusively for Nordstrom. The offering centers on two limited edition products that place emphasis on finish, pigment, and packaging, aligning seasonal presentation with the house’s established beauty codes. MAKEUP At the core of the release is the Valentine’s […] More
r.e.m. beauty expands its eye category with the launch of Sweet Dreams Eyeshadow Quads, a new collection built around mood, texture, and color choice. Designed as compact portals into different visual states, the quads invite wearers to select an atmosphere. EYESHADOWS Each Sweet Dreams quad features a new and improved talc-free formula developed to deliver […] More
Vichy Laboratoires has announced the appointment of Emily DiDonato as its new Global Brand Ambassador. As the face of upcoming skin and hair care campaigns, DiDonato will also represent the brand across social platforms, lending her voice to Vichy’s perspective on skin health and overall wellbeing. The collaboration places a public figure known for both […] More
Estée Lauder has named Daisy Edgar-Jones as its latest Global Brand Ambassador. In her new role, Edgar-Jones will represent Estée Lauder skincare, makeup, and fragrance, marking a broad partnership that spans the brand’s core categories. Her first campaign for the company is set to debut on February 2. NEWS Edgar-Jones will appear in print, digital, […] More
MAC Cosmetics launches its new Powder Kiss Hazy Matte collection with a campaign led by Doja Cat and Ella Gross of K-pop group MEOVV. The release introduces a soft-focus matte lip direction through lipstick and mousse formulas developed to deliver blurred color with strong pigment. With this launch, MAC expands its Powder Kiss line through […] More
