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  • Bella Hadid Expands Orebella with New Fragrance “Eternal Roots”

    Orebella, the fragrance label founded by Bella Hadid, has expanded its range of skin parfums with the introduction of “Eternal Roots.” This new release draws inspiration from Hadid’s vision of pairing power with softness, brought to life through a woody scent layered with fresh fruits and earthy herbs. Positioned within Orebella’s essential oil-powered line, the […] More

  • Melanie Martinez Brings Back Cry Baby Perfume Milk

    Melanie Martinez brings back Cry Baby Perfume Milk after five years of absence. Originally launched in 2016, the fragrance sold out quickly and remained unavailable, gaining near-mythical status among fans. Bottles eventually reached resale prices of up to $1,000. Now, with the tenth anniversary of her Cry Baby album approaching, Martinez reintroduces the scent through […] More

  • Rare Beauty Introduces First Fragrance with Layering Balms

    Rare Beauty enters the fragrance space for the first time with the launch of Rare Eau de Parfum. Selena Gomez adds a new product category to her growing beauty line, choosing to focus on scent, accessibility, and design in equal measure. The release arrives alongside four Fragrance Layering Balms, each created to complement the Eau […] More

  • Ariana Grande Expands LOVENOTES With Plush Vanilla Fragrance

    Ariana Grande introduces her latest fragrance, LOVENOTES Plush Vanilla Eau de Parfum. This modern vanilla gourmand perfume combines warm, spicy notes with a playful softness, offering a unique sensory experience. The perfume will be available starting July 31 exclusively on Sephora’s website. FRAGRANCES LOVENOTES Plush Vanilla belongs to the warm and spicy fragrance family and […] More

  • Drake’s First Eau de Parfum Summer Mink Launches

    Drake ’s Better World Fragrance House has officially entered the eau de parfum space with the launch of Summer Mink, a scent designed to balance warmth and freshness through a layered, sophisticated composition. Summer Mink marks Better World Fragrance House’s first eau de parfum and launches exclusively at Ulta Beauty this spring. FRAGRANCES The fragrance […] More

  • Kylie Cosmetics Introduces “Cosmic 2.0” Fragrance

    Kylie Cosmetics expands its fragrance line with Cosmic 2.0, a fresh and floral evolution of the brand’s debut scent. This new Eau de Parfum brings a lighter, brighter twist to the original Cosmic fragrance, blending pear accord, vanilla orchid, sandalwood, amber, and pink pepper essence for a balance of vibrance and warmth. FRAGRANCES “I loved […] More

  • Billie Eilish Presents ‘Your Turn’ Fragrance

    Billie Eilish introduces her latest fragrance, “Your Turn,” a bold addition to her growing scent portfolio that’s now available for purchase. Unlike her original fragrance, “Eilish,” “Your Turn” offers a playful yet edgy aroma, encapsulating bright notes of bergamot peel, cardamom, and ginger, which evolve into a luscious blend of peach skin, coconut water, and […] More

  • Sabrina Carpenter Launches Espresso Perfume

    Sabrina Carpenter, a multifaceted artist whose talents span music, film, and now fragrance, has capped off her whirlwind year with the launch of a new perfume, Me Espresso.This limited-edition scent, inspired by her hit song “Espresso,” promises to be as invigorating as its namesake. Me Espresso stands out with its rich, warm essence, perfectly suited […] More

  • Khloé Kardashian Launches Debut Fragrance – XO Khloé

    Khloé Kardashian is making her mark in the fragrance world with the launch of her debut scent, XO Khloé. This signature fragrance represents a deeply personal journey for the star, who has poured her heart into every detail, from the sleek bottle design to the elegant, charming scent. FRAGRANCES The fragrance will make its exclusive […] More

  • Fenty’s Solid Balm: Fragrance On the Go

    Rihanna’s Fenty Beauty has once again pushed the boundaries of fragrance innovation with the launch of Fenty Eau de Parfum in a solid balm form. Encased in a jewel-like compact, the solid balm parfum embodies the same magnetic and multifaceted qualities as the original liquid perfume, offering an alcohol-free, long-lasting fragrance that is both refined […] More

  • Sabrina Carpenter Presents Cherry Baby: A Sensual New Fragrance for Summer

    Sabrina Carpenter has once again proven her talent for creating buzz-worthy beauty products with the launch of her third fragrance, Cherry Baby, in collaboration with Scent Beauty. This time, the pop star has taken on the challenging cherry note, transforming it into a must-have summer scent. Known for her beauty influence, Carpenter has already set […] More

  • Harry Styles Launches a Fragrance Line

    Harry Styles, renowned for his visual and auditory appeal, now ventures into the fragrance world with his debut collection from Pleasing. FRAGRANCES Celebrating this launch, Styles hosted a star-studded event in London, introducing scents like Bright, Hot; Closeness, and Rivulets, each reflecting his unique style. Crafted in partnership with Robertet, a leader in natural and […] More

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