Dolce & Gabbana launches The One The New Intensities with Madonna and Alberto Guerra, expanding the iconic fragrance line. FRAGRANCES Dolce & Gabbana has revealed a new global campaign for The One “The New Intensities,” marking a surprise release that signals a renewed focus on one of the brand’s most established fragrance pillars. The first […] More
To mark the new year, Dior introduces the Lucky Rouge Lipstick Collection, a limited-edition release centered on house symbolism, bold reds, and meticulous craftsmanship. Fronted by Jenna Ortega, the collection frames red lipstick as a personal talisman, where color, finish, and design come together with intention. MAKEUP Each lipstick in the Lucky Rouge lineup features […] More
Dior expands the Dior Addict universe for 2026 with a coordinated release that pairs new Lip Glow Oils with a trio of fragrances. The launch brings together beauty, scent, and image under a single campaign led by Dior ambassadors Anya Taylor-Joy, Jisoo and Willow Smith. Shot by photographer Drew Vickers and accompanied by a film directed […] More
NOT BEAUTY confirms a holiday restock of its signature lip gloss, going live on December 24 at 10AM PST. The release arrives as part of a holiday campaign fronted by SZA, who announced the return directly to her audience. Framed with warmth and humor, the message responds to customer reviews and demand. LIPS The holiday […] More
Anya Taylor-Joy, Jisoo, and Willow Smith join Dior Perfumes as Dior introduces a new chapter built around Dior Addict. The three Dior makeup faces step into fragrance through three new creations, extending their presence within the house beyond makeup. Anya Taylor-Joy enters the project as an on-screen force whose presence extends from cinema to the […] More
MAC Cosmetics names K-pop artist Ella, also known as Ella Gross, as its new Global Ambassador, marking a strategic move toward a younger, cross-cultural voice within the brand. The South Korean-American singer, currently a member of the girl group MEOVV, enters a long-term partnership with the Estée Lauder Companies-owned beauty house. Her appointment places her […] More
NARS has named Kaia Gerber as the new Global Brand Ambassador, selecting the American model and actress to lead the upcoming Afterglow Lip Balm campaign. The appointment formalizes a relationship that has developed gradually and places Gerber at the center of a major product release scheduled for later this month. The campaign was photographed by François […] More
Mariah the Scientist steps in as the new face ambassador for Urban Decay as the brand introduces Tube Job Mascara and opens a new retail channel. The R&B singer fronts the launch campaign while the mascara debuts exclusively on TikTok Shop. The release marks the first time a brand from L’Oréal Luxe has launched a […] More
MAC announces singer and songwriter Chappell Roan as its new Global Brand Ambassador, marking a major moment for the artist whose story with the brand began years ago with her first Lipglass. She recalls shouting, “Holy sh*t, I’m a MAC girl!” in middle school after trying the product for the first time. NEWS Roan has […] More
Batiste appoints two-time Olympic snowboard champion Chloe Kim as its newest global ambassador, bringing one of sport’s most influential young athletes into the brand’s next phase of communication. Kim will appear across upcoming campaigns, social content, out-of-home creative, and live consumer events. The decision aligns with her strong public presence and her long-standing use of […] More
Chanel presented its Métiers d’Art 2026 show in New York on December 2nd, staging the collection within the city that shaped its concept. The event gathered an extensive group of performers, actors, musicians, athletes, and cultural figures, each contributing to the atmosphere that Matthieu Blazy sought when he built this chapter around the life of […] More
Maybelline New York begins the holiday season with “Maybe This Christmas,” a new five-part microdrama led by Lacey Chabert and Dustin Milligan. The project embraces the rapid rise of microdramas and connects that trend to the familiar pull of seasonal storytelling. Across its short episodes, the series combines romance, humor, and a soft mystery while […] More
