Prada introduces Paradoxe Radical Essence as the most concentrated version of its original fragrance. This new floral gourmand signature reimagines the Paradoxe floral ambery woody scent by adding unexpected edible elements and richer intensity. Fragrance Ambassador Emma Watson unveiled this latest creation, highlighting its sophisticated and bold character. FRAGRANCES The fragrance unfolds through three key […] More
FENDI celebrates its centenary by launching Eaux d’Artifice, a fragrance inspired by the magic of Rome, the city where the Maison began. This new scent reflects both tradition and a modern outlook, capturing the essence of a place known for its beauty and history. FRAGRANCES The fragrance’s name refers to the French word for fireworks, […] More
Ariana Grande introduces her latest fragrance, LOVENOTES Plush Vanilla Eau de Parfum. This modern vanilla gourmand perfume combines warm, spicy notes with a playful softness, offering a unique sensory experience. The perfume will be available starting July 31 exclusively on Sephora’s website. FRAGRANCES LOVENOTES Plush Vanilla belongs to the warm and spicy fragrance family and […] More
Louis Vuitton commemorates the first anniversary of LVERS, its eau de parfum created by Pharrell Williams and Master Perfumer Jacques Cavallier Belletrud, with a limited-edition bottle forged in pure copper. This reinterpretation of the original flacon honors both the scent’s concept, sunlight in a bottle, and the craftsmanship that defines the House. FRAGRANCES The LVERS […] More
Carolina Herrera introduces a fresh new chapter in its fragrance portfolio with La Bomba, a 2025 Eau de Parfum crafted for women who move through life with purpose and ease. True to its name, La Bomba makes a confident entrance, wrapped in a butterfly-shaped bottle that symbolizes transformation. The scent arrives as an invitation to […] More
Agnès b., the iconic Parisian fashion house established in 1975, is making a notable re-entry into the world of perfumery. The brand has announced a global and exclusive fragrance licensing agreement with Extend Beauty, a move that marks a significant expansion in agnès b.’s product offerings beyond its renowned clothing line. FRAGRANCES The collaboration between […] More
Reference Studios has launched its new brand, Reference Times, marking its entry into the olfactive world with a series of innovative fragrances. The debut took place at the Dover Street Parfums Market during Paris Fashion Week, with the first fragrance being a collaboration with NO/FAITH STUDIOS. Developed in partnership with EveryHuman, a tech-driven company […] More
Glossier introdues its latest fragrance collection, “Impressions of You,” which includes the beloved Glossier You Eau de Parfum alongside two new additions, Rêve and Doux. Set to launch on October 3rd, this collection is designed to create a personalized scent experience that interacts beautifully with individual body chemistry. Both Rêve and Doux feature the same […] More
Today marks the launch of Hermès‘ latest addition to its fragrance collection: Barenia Eau de Parfum. This new feminine fragrance pays homage to the brand’s iconic Barenia leather, known for its luxurious texture. Barenia Eau de Parfum embodies the essence of a woman who is free-spirited, with a daring energy that is impossible to resist. […] More
Aesop, renowned for its luxury skincare and fragrance offerings, is set to debut “Virēre,” the latest addition to its Eau de Parfum collection. Departing from the intricate and layered compositions of the “Othertopias” line, “Virēre” embraces a mre straightforward and refreshing approach. This new fragrance is designed to evoke the essence of sun-dappled afternoons, blending […] More
Parfums de Marly consistently delivers scents that are as bold as they are refined. Their latest offering, Palatine Eau de Parfum, is no exception. Inspired by the grandeur of the Château de Marly, this new fragrance is a tribute to women who embrace their individuality with confidence and sophistication. The fragrance journey of Palatine begins […] More
German supermodel Toni Garrn is the new face of Elie Saab‘s ‘Le Parfum‘ Fragrance, for the 2015 advertising campaign Toni was captured by fashion photographer Mario Sorrenti. More
