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  • Everything You Need to Know About the Dyson Supersonic r™ Hair Dryer

    After the Airwrap™ became a viral must-have across TikTok tutorials, YouTube reviews, and endless Instagram reels, the Dyson Supersonic r™ hair dryer is stepping into the spotlight. Once reserved for top stylists backstage at Fashion Week, the brand’s most powerful yet lightest hair dryer has officially made its way into the hands of everyday users. […] More

  • Everything You Need to Know About the Next Generation Dyson Airwrap™ Multi-Styler

    Few beauty devices have achieved the cult-like status of the Dyson Airwrap™. Since its debut in 2018, it has become one of the most talked-about products on social media, inspiring countless tutorials on TikTok, YouTube, and Instagram. The Airwrap™’s promise of creating salon-level results at home, without the damage of extreme heat, turned it into […] More

  • Valentino Expands Born in Roma With First Hair and Body Line

    Valentino Beauty has introduced its first-ever hair and body line, expanding the Born in Roma universe with two new products inspired by the house’s signature fragrance, Donna Born in Roma Eau de Parfum. The new line includes the Born in Roma Perfumed Hair & Body Mist and the Born in Roma Perfumed Body Shimmer, designed […] More

  • Gisou Welcomes Rosie Huntington-Whiteley as Global Ambassador

    Gisou has named Rosie Huntington-Whiteley as its new global brand ambassador, marking an important moment for the natural beauty label founded by Negin Mirsalehi. Known for her career as both model and actor, Huntington-Whiteley represents the brand’s emphasis on authenticity and its belief in hair as a personal form of expression. Mirsalehi describes her as […] More

  • Luxury Pre-Braided Wigs for Effortless Glam

    Luxury is no longer defined by how long you spend in front of the mirror; it’s about achieving elegance with ease. In today’s fast-paced world, beauty lovers are embracing solutions that combine sophistication, style, and convenience. HAIR One of the most captivating innovations in hair fashion is the rise of luxury pre braided wigs. These […] More

  • Odele x Susan Alexandra Drop Hair Care Minis in Beaded Bag Charm

    Odele and Susan Alexandra introduce the Touch-Ups To Go Bag Charm Set, a three-piece hair care kit designed for quick fixes on the move. The set features a mini Dry Shampoo in a custom beaded holder, along with two mini versions of Odele’s cult-favorite hair products that fit easily in a purse without adding weight. […] More

  • Dyson Introduces Omega Haircare Line with Seven-Oil Formula

    Dyson has introduced the Omega nourishing collection, its first line of hair care products. The launch features a lightweight hydrating oil and a leave-in conditioning spray, both developed with a focus on strengthening hair and enhancing shine. Each formula uses a core ingredient called the Dyson Oli7 blend, made with seven natural oils including sunflower […] More

  • Mane Enters a New Phase with Five Fresh Product Launches

    Mane, the hair care brand created by celebrity hairstylist Jen Atkin, enters a new phase with the launch of five products and an updated look. Two years after its debut, the brand prepares to grow beyond its original range of hot tools and brushes. With this expansion, Mane introduces not only new formulas but also […] More

  • Inside Dyson’s Belgrade Event with Larry King

    Dyson marked a major milestone by hosting its first official event in Belgrade, Serbia. The exclusive gathering celebrated the opening of the brand’s first local Demo Zone at Galerija Belgrade, where Dyson’s iconic hair styling tools and new OnTrac wireless headphones are now available. To commemorate the occasion, Dyson held a special event at Štab […] More

  • The Future of Haircare: Why Hair Oils Matter More Than Ever in 2025

    Some may turn a blind eye, but hair oils hold a special place for most of us (and our scalps). Making another year doesn’t make anything different. Or maybe? 2025 is the year that sparks the need to look beyond hair oil as a simple 1-2-3 hydration fix. With the rampant eco-conscious beauty, biotech advancements […] More

  • Inside the Hair and Makeup of Star Trek: Section 31

    Bringing the world of Star Trek: Section 31 to life required a bold and imaginative approach to hair and makeup, and department heads Shauna Llewellyn and Ryan Reed were up for the challenge. Known for their work on Star Trek: Discovery, where Shauna earned an Emmy nomination, the duo reunited to push the creative boundaries […] More

  • OUAI Unveils Limited-Edition St. Barts Hair Oil

    OUAI has launched its highly anticipated St. Barts Hair Oil, a limited-edition product designed to transport your senses to a tropical paradise while delivering high-performance hair care benefits. This new offering from the celebrity-favorite brand is infused with the signature St. Barts scent, known for its tropical aroma. But it’s not just about the fragrance—this […] More

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