After the Airwrap™ became a viral must-have across TikTok tutorials, YouTube reviews, and endless Instagram reels, the Dyson Supersonic r™ hair dryer is stepping into the spotlight. Once reserved for top stylists backstage at Fashion Week, the brand’s most powerful yet lightest hair dryer has officially made its way into the hands of everyday users. […] More
Few beauty devices have achieved the cult-like status of the Dyson Airwrap™. Since its debut in 2018, it has become one of the most talked-about products on social media, inspiring countless tutorials on TikTok, YouTube, and Instagram. The Airwrap™’s promise of creating salon-level results at home, without the damage of extreme heat, turned it into […] More
Valentino Beauty has introduced its first-ever hair and body line, expanding the Born in Roma universe with two new products inspired by the house’s signature fragrance, Donna Born in Roma Eau de Parfum. The new line includes the Born in Roma Perfumed Hair & Body Mist and the Born in Roma Perfumed Body Shimmer, designed […] More
Paul Mitchell has named Paris Hilton its new global ambassador, pairing her luxe-meets-playful Y2K sensibility with a stylist-first campaign designed to spotlight the craft behind headline hair. The partnership frames Hilton as a beauty icon and a champion of pros, with creative that centers the hands, techniques, and vision of hairstylists. HAIR At the heart […] More
Gisou has named Rosie Huntington-Whiteley as its new global brand ambassador, marking an important moment for the natural beauty label founded by Negin Mirsalehi. Known for her career as both model and actor, Huntington-Whiteley represents the brand’s emphasis on authenticity and its belief in hair as a personal form of expression. Mirsalehi describes her as […] More
Odele and Susan Alexandra introduce the Touch-Ups To Go Bag Charm Set, a three-piece hair care kit designed for quick fixes on the move. The set features a mini Dry Shampoo in a custom beaded holder, along with two mini versions of Odele’s cult-favorite hair products that fit easily in a purse without adding weight. […] More
Dyson has introduced the Omega nourishing collection, its first line of hair care products. The launch features a lightweight hydrating oil and a leave-in conditioning spray, both developed with a focus on strengthening hair and enhancing shine. Each formula uses a core ingredient called the Dyson Oli7 blend, made with seven natural oils including sunflower […] More
Mane, the hair care brand created by celebrity hairstylist Jen Atkin, enters a new phase with the launch of five products and an updated look. Two years after its debut, the brand prepares to grow beyond its original range of hot tools and brushes. With this expansion, Mane introduces not only new formulas but also […] More
After decades of setting trends with her music, moves, and unmistakable mane, Shakira is entering the beauty industry with her first-ever hair-care brand. The Colombian superstar revealed the project via Instagram, posting a nostalgic post of her most recognizable hair moments, from natural curls and beachy waves to bleached blonde eras. HAIR The brand is […] More
Some may turn a blind eye, but hair oils hold a special place for most of us (and our scalps). Making another year doesn’t make anything different. Or maybe? 2025 is the year that sparks the need to look beyond hair oil as a simple 1-2-3 hydration fix. With the rampant eco-conscious beauty, biotech advancements […] More
A ski resort offers a deeply rewarding experience, with breathtaking mountain views and one of the most exhilarating forms of exercise. However, the cold, dry conditions can be harsh on your skin and hair. By the end of your trip, you may experience dryness, chapped lips, and itching – common concerns in high-altitude environments. Fortunately, […] More
Gisou introduces the Honey Gloss Ceramide Therapy Hair Mask, a game-changing product in the sphere of hair care that combines the nourishing powers of natural ingredients with advanced scientific formulations. This innovative hair mask utilizes a potent blend of Mirsalehi honey, ceramides, and hyaluronic acid to deliver a transformative experience that promises intense hydration, strength, […] More
