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  • L’Oréal Unveils Hyaluron Tint for a New Kind of Lip Color

    L’Oréal Paris expands its lip category with Hyaluron Tint Lip Stain Serum, a hybrid that brings together the saturation of a lip stain and the texture of a serum. The formula focuses on hydration, comfort, and adaptable color, creating a format that suits quick routines and more defined looks. Hyaluron Tint appears in eight shades […] More

  • Maybelline Expands Lash Sensational Line with Body Mascara

    Maybelline expands its Lash Sensational range with Lash Sensational Body Full Volume Lifting Washable Mascara, a formula designed for users who want significant lift, long wear, and buildable volume. The mascara arrives in three shades, Very Black, Blackest Black, and Brownish Black. MASCARAS The mascara centers on its 24-hour lifting effect. Once applied, the formula […] More

  • NYX Cosmetics Brings Jelly Job Gloss To Its Lip Line

    NYX Cosmetics introduces the Jelly Job Full-Bodied Shine Gloss, a new addition to its lip lineup that focuses on volume, glassy shine and a smooth jelly texture. The product delivers a full, reflective finish in a single swipe, supported by a formula designed to give lips a plump, cushioned appearance. LIPS The formula creates a […] More

  • Chanel Reveals Holiday 2025 Makeup and Fragrance Collections

    For the 2025 holiday season, Chanel turns its gaze to the cosmos with a collection shaped by radiance and mystery. Drawing inspiration from Gabrielle Chanel’s fascination with astrology, the Holiday 2025 Makeup and Fragrance Collections reinterpret her cherished talismans: the lion, camellia, comet, wheat, and pearls, through shimmering tones and luminous textures. Developed by the […] More

  • Maybelline Drops Moisturizing Serum Lipstick with Miley Cyrus

    Miley Cyrus stars in the launch of the Maybelline Moisturizing Serum Lipstick, a product that redefines lip color through skincare-level hydration and a vibrant finish. Presented at Bar Marmont in Los Angeles, the launch introduced a formula infused with hyaluronic acid and a nourishing oil blend, designed to give lips long-lasting moisture and color depth. […] More

  • Is Full Glam Makeup Making a Comeback?

    Could full glam makeup be making a comeback? After years of restraint, the beauty industry is shifting toward color, shine, and excess. The “clean girl” aesthetic, dominated by neutral tones and dewy skin, defined much of the past five years, but 2026 signals a turn toward bold glamour. On social media and runways alike, nostalgia […] More

  • Kylie Jenner Revives Her Viral Era with the King Kylie Collection

    Kylie Jenner celebrates ten years of Kylie Cosmetics with the King Kylie Collection, a return to where it all began. Launching on October 18, the collection brings back the bold energy of Jenner’s early career and the viral beauty moments that defined a generation of fans, honoring the brand’s beginnings while introducing modern updates to […] More

  • Rabanne SS26 Runway Makeup Embraces a Soft and Luminous Look

    Rabanne SS26 runway makeup look by Diane Kendal set the tone with glowing skin, freckles, and metallic details. The brand introduced its Spring Summer 2026 collection with a show that balanced optimism with hints of looming change. The season’s theme, The Wakening, drew from both natural forces beyond human control and the societal undercurrents of […] More

  • Laura Geller Brings Back the Baked Gelato Swirl with Debi Mazar

    Laura Geller teams up with actress Debi Mazar to relaunch one of the brand’s most iconic products, the Baked Gelato Swirl Illuminator in its bestselling Gilded Honey shade. Known for artisan-crafted baked makeup and formulas designed for mature skin, the brand brings back this fan favorite with a refreshed formula developed specifically for women over […] More

  • Dolce & Gabbana Launches ‘Paint Me Up!’ and ‘It’s Lit!’ Essentials

    Dolce & Gabbana Beauty launched the latest additions to its Bold Look line with two new products designed to expand creative expression. Paint Me Up! All Over Multi-Play Pigments & Topper and It’s Lit! All Over Micro Highlighter arrived as versatile tools for makeup artistry, each one shaped by innovation, high performance, and a refined […] More

  • New Sparkling Shades Join Patrick Ta Major Dimension Line

    Patrick Ta Beauty introduces new shades to its Major Dimension Eye Illusion Eyeshadow Duos, adding fresh sparkle to the existing collection. Each duo delivers multidimensional shimmer designed to transform eye makeup with super-fine sparkles and pearl pigments. EYESHADOWS The new shades bring distinct character to the series. When the Sun Sets offers a peach sparkle […] More

  • r.e.m. Beauty x Wicked: For Good to Drop Ahead of Film Release

    r.e.m. Beauty steps into Oz this season with a limited-edition capsule inspired by Wicked: For Good. Launching on October 1, the collection arrives just weeks before the film adaptation of Wicked premieres in theaters on November 21. Developed under the vision of Ariana Grande, the capsule transforms everyday beauty into an experience rooted in the […] More

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