Ariana Grande and r.e.m. beauty introduce Blur Butter Lip Balm, a new lip product designed to deliver hydration, buildable color and a soft matte finish. The formula draws directly from Grande’s preference for the look of matte lipstick and her frustration with the dryness that often comes with it. LIPS Blur Butter begins with the […] More
MAC Cosmetics joins Chappell Roan for a limited-edition Viva Glam lip collection centered on red and plum shades. The release includes three products across matte, sheer-shine and gloss finishes. Each formula offers a different approach to color, from an intense cherry red to a shimmering red plum. Special packaging gives the two lipsticks a collectible […] More
Anastasia Beverly Hills expands its Magic Touch line with the Magic Touch Blush Trio in Purple Palace, a cream blush palette designed for soft color, stronger payoff, and custom layering. Priced at $38, the trio features three full-pigment shades in a portable format made for daily makeup, travel, and professional kits. The product is now […] More
Rhode has introduced its summer collection, adding new makeup launches, fresh shades of existing favorites, and warm-weather merch to the Hailey Bieber‘s beauty brand. The release introduces two new complexion products that build on the brand’s skin-focused approach to color and glow. Rhode also expands its lip category with new seasonal shades, while adding tools […] More
MAC Cosmetics presents the May issue of MACzine with Olandria Carthen as cover star. The issue centers on blush and places Carthen in a full MAC beauty look created by makeup artist Painted By Esther. The glam features Esther’s signature gradient blush technique, connecting the cover story to the launch of Skinfinish Colourstruck Blush. MAKEUP […] More
Rare Beauty expands its Brow Harmony range with the new Brow Harmony Tinted Flexible Lifting Gel, a waterproof brow gel designed to lift, tint, and set brows in one step. The launch takes the brand’s bestselling brow gel formula and adds color, giving users a brushed-up, laminated brow look with a soft natural finish. The […] More
Patrick Ta Beauty expands its blush lineup with two new additions: Liquid Transition Brightening Blush and Transition Blurring Blush Duo. The brand, known for its Major Headlines Double-Take Blush Duo, now turns its focus to the area between the under-eye and cheek, a part of the face it describes as “an overlooked area that’s about […] More
Marc Jacobs Beauty returns on May 28 with a 72-piece collection that moves the brand into a louder, brighter, and more playful era. Five years after the original line quietly disappeared, the relaunch arrives with new formulas, new packaging, and a new partner. The brand first debuted in 2013 under Kendo Brands, the beauty incubator […] More
Victoria Beckham Beauty expands its lip offering with Posh Gloss, a reformulation of its original gloss designed for a high-shine finish with a lighter texture. The product builds on an established formula while adjusting its structure to deliver a smooth application and a comfortable feel. The gloss melts onto the lips on contact, creating a […] More
While the corporate alliance with Coty previously confirmed the official summer return of Marc Jacobs Beauty, an exciting new Instagram video finally gives beauty enthusiasts their first actual glimpse at the updated inventory. The brand used its digital platform to transition from text announcements to real product previews. This highly anticipated footage verifies the specific […] More
Just Cavalli and Kiko Milano join forces for a limited-edition beauty collection built around Italian glamour, animalier packaging, and high-impact summer color. The collaboration brings together Just Cavalli fashion codes and Kiko Milano makeup staples through an 18-piece lineup that covers complexion, eyes, lips, nails, and tools. MAKEUP Just Cavalli shaped fashion throughout the ’90s […] More
Chanel enters summer with two beauty stories shaped by light, freshness, and skin. The House introduces the Chanel Les Beiges Makeup Collection with Biarritz as its point of inspiration, while Hydra Beauty places the white camellia inside a new skincare chapter. MAKEUP The collections focus on natural radiance, hydration, and products designed for warm days, […] More
