Beauty of Joseon has chosen Peggy Gou as the new face of its latest campaign, timed with the debut of the Day Dew Sunscreen and the brand’s recent entry into the U.S. market through Sephora. Titled “Not Our First Rodeo,” the campaign uses Western motifs to mark a confident step forward for the Korean skincare […] More
Beauty of Joseon steps into a new chapter with its first lifestyle-led campaign, and it’s all about staying polished on the go. The cult-favorite K-beauty brand has partnered with designer Sandy Liang for the launch of “Busy Girl,” a campaign that redefines beauty routines for the nonstop generation. SKINCARE At the center of the release […] More
As the days grow longer and the promise of spring lingers in the air, it’s time to elevate your skincare routine to meet the season’s demands. SKINCARE Woods_Copenhagen’s Spring Essentials collection continues to offer meticulously crafted products designed to shield your skin from the sun’s intensifying rays while maintaining a luxurious, lightweight feel. Elevate Your […] More
