MAC Cosmetics joins Chappell Roan for a limited-edition Viva Glam lip collection centered on red and plum shades. The release includes three products across matte, sheer-shine and gloss finishes. Each formula offers a different approach to color, from an intense cherry red to a shimmering red plum. Special packaging gives the two lipsticks a collectible character through a sword-and-heart crest created for the collaboration.
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The collection extends the work of MAC Viva Glam, an initiative that has supported charitable causes for more than 30 years. MAC will direct 100 percent of proceeds from the release to charity. The program supports people in need through care, protection and access to food. Its work also includes equal rights causes connected to the LGBTQIA+ community.
The M·A·Cximal Silky Matte Viva Glam Lipstick arrives in UnNatural Red Head, an intense cherry-red shade. The color provides the collection with its clearest classic red reference while the silky matte formula gives it a defined finish. MAC presents the lipstick in an exclusive collector’s tube featuring the sword-and-heart crest. The packaging ties the product directly to Chappell Roan and gives the limited release its primary visual emblem.
Lustreglass Sheer-Shine Lipstick appears in Roan of Arc, a new medium plum shade. The name connects directly to the artist, while the color expands the collection beyond cherry red into a softer plum register. Its sheer-shine finish offers a lighter expression of the shade and distinguishes it from the matte texture of UnNatural Red Head.
Lipglass Air Non-Sticky Gloss completes the three-piece release in Damnsel. MAC describes the limited-edition shade as red plum with golden shimmer. The gloss introduces shine and reflective detail through its shimmer, while the non-sticky formula gives the range a separate texture from the two lipstick options.
The sword-and-heart crest appears as the central packaging detail on both collector lipstick tubes. Its imagery brings a theatrical element to the release while keeping the products connected through one recognizable symbol.
MAC and Chappell Roan position the release within Viva Glam’s long-running charitable model. Every purchase contributes directly to the initiative, since MAC sends all proceeds to charity.
