LOEWE expands its Bath Collection this summer with two new Tomato Leaves products: a body scrub and a hand cream. Both additions build on one of the house’s most recognizable botanical fragrances, inspired by the raw, green aroma of a tomato plant just before it begins to bear fruit. SKINCARE The new LOEWE Tomato Leaves […] More
LOEWE Perfumes presents a new campaign shaped by the varied terrain of Spain, tracing each fragrance back to its botanical and elemental source. The project builds on the LOEWE Landscape collection, where scent connects directly to place. Photographer Peter Jordanov and videographer Marc Dimitrov document locations across the Canary Islands, framing each environment through the […] More
Spring arrives with National Fragrance Day on March 21, inviting attention to scent and its role in daily life. Smell shapes memory and emotion, linking moments to places and people through association. A single note can recall a season, a room, or a person. FRAGRANCES While perfume forms only a part of what we encounter, […] More
LOEWE Perfumes introduces Aire Sutileza Elixir Eau de Parfum, the newest addition to the LOEWE Perfumes Elixirs collection. The release marks the sixth fragrance in a series that revisits key compositions from the house’s fragrance portfolio through a more concentrated format. Each Elixir in the collection contains a higher proportion of essential oils, creating a […] More
LOEWE Perfumes has partnered with Stockholm-based photographer Joakim Möller on a new series of images created for LOEWE Home Scents, extending the brand’s sensory universe into a carefully calibrated visual field. The collaboration brings together Möller’s restrained photographic language and LOEWE’s approach to scent as form, material, and atmosphere. FRAGRANCES Möller is known for a […] More
LOEWE celebrates the art of fine fragrance with the launch of the Crafted Collection, marking a new chapter for LOEWE Perfumes under creative directors Jack McCollough and Lazaro Hernandez. The debut trio, Bittersweet Oud, Iris Root, and Roasted Vanilla, translates the brand’s refined craftsmanship into a study of singular notes, each treated as a sculptural […] More
Loewe presented its Spring Summer 2026 women’s collection in Paris, focusing on sculptural forms, saturated color, and leather craft. Ellsworth Kelly’s Yellow Panel with Red Curve set the cue inside the space, anchoring a season that worked through clarity of shape and an immediate, physical read of the body. RELATED: LOEWE SPRING SUMMER 2026 COLLECTION […] More
LOEWE Perfumes recently introduced the Textura Collection, the latest addition to its Home Scents line. This collection introduces three unique fragrances, each housed in a terracotta pot that showcases a rich, hand-glazed texture achieved through specialist techniques. CANDLES The exclusive scented candles, now available at loeweperfumes.com for $175.00 and bergdorfgoodman.com for $165.00, are designed to transform […] More
LOEWE Perfumes is venturing into the intricate, multisensory world of culinary art with the introduction of its new Wasabi scent. FRAGRANCES This launch marks an innovative addition to LOEWE’s Home Scents collection, offering an intense, spicy aroma that captures the essence of the Japanese condiment, wasabi. A Culinary-Inspired Fragrance The LOEWE Wasabi fragrance is designed […] More
Fashion house LOEWE presented its Fall Winter 2023.24 Menswear Collection, that uses traditional means in non-traditional ways, on January 21st, during the recently finished Paris Fashion Week. Among the celebrities who attended the show were Timothee Chalamet, Luca Guadagnino, Taylor Russell, Naomi Campbell, J Balvin, Naomi Ackie, Murray Bartlett, Will Sharpe, Troye Sivan, Josh O’Connor, […] More
Discover the new fragrances from the LOEWE Aura line – LOEWE Aura White Magnolia and LOEWE Aura Pink Magnolia. The face of the campaign is Russian top model Kris Grikaite. “The MAGNOLIA is the main ingredient of these fragrances. A delicate flower that withers as soon as it´s plucked from its tree. Just like an […] More
Loewe Aura – “Either you have it or you don’t”. Supermodel Linda Evangelista starring in the beautiful new advertising film for Loewe‘s new Aura fragrance. The ad was filmed in the streets of Madrid. More
