Rhode has restocked its viral Peptide Lip shades, answering the demand from fans who have been asking for months. The drop brings back three of the line’s most sought-after balms: “Strawberry Glaze,” “Jelly Bean,” and “Salty Tan.” Hailey Bieber announced the return with anticipation, positioning the release as one of the brand’s most requested moves yet.
LIPS
The Peptide Lip has gained attention since its launch for combining care with a glossy finish that flatters a wide range of users. Each shade builds on the formula’s reputation for hydration while offering a different sensory experience. “Strawberry Glaze” applies clear and carries the scent of a strawberry glazed donut, a nod to Bieber’s well-known connection to strawberry-themed beauty looks. “Jelly Bean” delivers a sheer pink tint with shimmer and a candy-like scent, making it both playful and wearable. “Salty Tan,” by contrast, comes fragrance-free with a soft mauve tint that feels understated and versatile.
What makes this restock stand out is not just the return of individual shades but the new option to purchase them as a trio. Fans can now buy the full set of all three shades, a convenience that many had requested after the original release sold out. By offering the three in a package, Rhode makes it easier for loyal customers to stock up or to experience the full range of the Peptide Lip.
The timing of the restock speaks to the brand’s careful awareness of its audience. The initial drop set off a wave of demand, with social media flooded by users praising both the formula and the shades’ unique qualities. Beauty enthusiasts have since debated their favorites, with “Strawberry Glaze” often singled out for its nostalgic scent, while “Jelly Bean” gained attention for its shimmer finish. “Salty Tan” carved out a following among those who prefer subtle color and fragrance-free formulas.
Through her influence in beauty and carefully crafted social media, Hailey Bieber elevated the Peptide Lip into a standout product of the year. By tying the restock directly to shades that already have cult status, Bieber ensures another surge of attention for the brand.
Pricing for the restocked products reinforces accessibility within the luxury beauty category. Individual Peptide Lip Tints retail for $20 USD, while the full trio sells for $56 USD. The shades are now available for purchase through Rhode’s website, and given the demand around the original launch, interest is expected to be intense.
