Nicki Minaj has announced Pink Friday as her first fragrance in collaboration with Elizabeth Arden. The floral influenced perfume opens with top notes of starfruit, Italian mandarin, and boysenberry. This is followed with a heart of lotus flower and jasmine petals, and a base of musk, wood, vanilla and caramelised pear.
“Pink Friday is a celebration of my life at this moment; it is a reflection of me as a creator, and an expression of me as a woman. I know my Barbz (that’s how she calls her fans) will connect with and appreciate each aspect – from the name, to the outrageous bottle design, to the vibrant colors that create their own song. Pink Friday shows off my personality and style; it’s exciting to express my voice through another dimension,” says Nicki. “I was involved in every aspect of the decision-making process – it seems easy because I always get this feeling inside: I know if something is right or wrong. Each detail needs to ‘wow’ me or it is not an option; that’s my way of composing perfection.”
The bottle features a Nicki Minaj nameplate necklace. It is designed by Lance McGregor of Paul Meyers and Friends. Pink Friday ,available in 30ml, 50ml and 100ml, makes its UK debut in Selfridges on March 15 and is available nationwide from April 1.