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  • Downtown Calvin Klein for women

    Calvin Klein is launching a new women’s  fragrance in July 2013. “Downtown is aimed at a consumer sweet spot age of 25 to 35,…This group of consumers lives by its own rules, …“We’ve put together a superaspirational scent. Globally, consumers see downtown as a place they want to be. They identify it with youthfulness, edginess […] More

  • Givenchy Ange ou Demon Le Secret Feather Edition

    Givenchy has launched Ange ou Demon Le Secret Feather Edition – a new limited edition for 2013,  embellished with romantic feathers and satin ribbon. The original edition of Ange ou Demon Le Secret was presented  in 2009 and was promoted by the popular actress Uma Thurman. Its composition opens with a fresh, luminous blend of […] More

  • Hugo Boss Jour Pour Femme

    Hugo Boss is launching a new fragrance for women in Spring 2013 – Boss Jour Pour Femme. The Face of the campaign is once again actress Gwyneth Paltrow. The new fragrance was created to show three faces of a woman: inspiration, composure and ease described with a beautiful blend of white flowers chilled with sparkling […] More

  • Yves Saint Laurent launches New Oriental Collection

    Yves Saint Laurent has launched a new collection of fragrances inspired by the Orient. The Oriental Collection consists of three initial perfumes Supreme Bouquet, Majestic Rose and Noble Leather. “Yves Saint Laurent has drawn its inspiration from the splendours of the East to give birth to an exceptional collection. In honour of its creator and […] More

  • Pierre Cardin Style

      Pierre Cardin is launching new fragrances for men and women called Style.The new fragrances reflect Cardin’s style and offers two brand new compositions that mix modern and timeless. Pierre Cardin Style for Women comes in an oval bottle made ​​of transparent glass, with details in gold. Top notes offer a fine fruity blend of […] More

  • Amanda Seyfried for Givenchy Fragrance Ad

      Actress Amanda Seyfried will be the new face of the Givenchy Fragrance Very Irresistible , replacing Liv Tyler. We wrote about it earilier. Now let’s take a look at the tv commercial for the fragrance starring the gorgeous Amanda. Very fresh, Very Parisian, Who can resist? More

  • Escada Especially Escada Elixir

    Escada is launching a new fragrance in 2013 called Especially Escada Elixir. Especially Escada Elixir is the new intense interpretation of the  fragrance Especially Escada from 2011.  A woman that this fragrance stands for is boldly elegant. She radiates confidence and brightens the room with her energy and a smile. More

  • Victoria’s Secret Bombshell Forever

    Victoria’s Secret  has launched a new collection which includes Bombshell Forever Eau de Parfum and body care products. It is created for the strong, confident and sexy woman. The composition of the new fragrance is light and opulent, composed of a delicate blend of carefully selected ingredients. Top notes provide tart fruity drops of berries, the […] More

  • Arizona Muse for Estee Lauder Modern Muse

    Estee Lauder  is launching  a new women’s fragrance in August 2013 called Modern Muse. Modern Muse is the first major women’s fragrance after Beyond Paradise from 2003. Estee Lauder experts worked with perfumer Harry Fremont of Firmenich to devise a dual structure for the juice making it rally around the polar effects of strength and softness. More

  • Edita Vilkeviciute and Ben Hill for Calvin Klein Eternity Aqua.

      Take a look at the new advertisement for the Calvin Klein fragrance Eternity Aqua, starring Edita Vilkeviciute and Ben Hill. Directed by Mario Sorrenti. Eternity Aqua for Men The fragrance opens with accords of cold cucumbers, citruses, lotus and green leaves. A heart blooms with a union of Sichuan pepper, Mirabelle plum, lavender and […] More

  • Estee Lauder Pleasures Pop

    Estee Lauder has launched Pleasures Pop, a new fragrance for women. Pleasures Pop is a limited edition flanker to 1995′s Pleasures, and is being released in conjunction with a limited edition nail polish and lip gloss. Surprise your senses. A lively burst of fruity florals, brightened with luscious Pink Peony, Pink Grapefruit and Raspberry. Additional notes […] More

  • Juicy Couture Viva La Juicy Noir

    Juicy Couture will launch Viva La Juicy Noir, a new limited edition flanker to 2008′s Viva La Juicy. “Viva La Juicy Noir is the embodiment of the fun-loving Viva muse, who is always the life of the party. Unapologetic, she takes risks and gets rewarded. We are excited to expand the Viva La Juicy portfolio for a […] More

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