
Beauty of Joseon introduces Dayscreen Moisturizer SPF 30 with Peggy Gou leading the launch as global ambassador. The release centers on a hybrid formula that combines moisturizer and sunscreen into a single product, built for daily use and quick application.
SUN CARE
Dayscreen Moisturizer SPF 30 enters the brand’s sunscreen lineup with a formula designed to hydrate and protect in one step. The product absorbs quickly into the skin and leaves no white cast, maintaining a natural finish. Beauty of Joseon frames the moisturizer as suitable for all-day wear, supported by its lightweight texture and ingredients selected for sensitive skin.
The formula draws from green tea as a central ingredient, paired with hyaluronic acid to support hydration. These components work together to maintain moisture levels throughout the day, keeping the skin balanced without excess weight.
Ceramide strengthens the skin’s moisture barrier, helping reduce water loss while shielding against environmental stressors. This element anchors the formula, ensuring the product supports skin structure while maintaining hydration. The inclusion of SPF 30 adds a layer of protection that reduces irritation without clogging pores, allowing the product to function as both treatment and defense.
Beauty of Joseon presents the hybrid structure as a practical solution for streamlined skincare. The combination of hydration and sun protection reduces the need for multiple products, offering a direct approach to daily care. Dayscreen Moisturizer SPF 30 retails for $20 USD and will be available at Sephora starting April 7.