NYX Cosmetics introduces the Jelly Job Full-Bodied Shine Gloss, a new addition to its lip lineup that focuses on volume, glassy shine and a smooth jelly texture. The product delivers a full, reflective finish in a single swipe, supported by a formula designed to give lips a plump, cushioned appearance. LIPS The formula creates a […] More
Gisou introduces the Honey Glaze Collagen Therapy Lip Mask, a deeply hydrating lip treatment designed to nourish, smooth, and restore. The formula combines the brand’s signature Mirsalehi Honey with collagen active, hyaluronic acid, and ceramides to deliver hydration that lasts up to ten hours. The new mask arrives just in time for colder months when […] More
Miley Cyrus stars in the launch of the Maybelline Moisturizing Serum Lipstick, a product that redefines lip color through skincare-level hydration and a vibrant finish. Presented at Bar Marmont in Los Angeles, the launch introduced a formula infused with hyaluronic acid and a nourishing oil blend, designed to give lips long-lasting moisture and color depth. […] More
MAC Cosmetics joins forces with Disney for the new Minnie + Daisy Collection, available exclusively at Macy’s for a limited time. The collaboration brings makeup and nostalgia together through six new lip shades and a pair of whimsical lashes inspired by two of Disney’s most beloved icons. The collection celebrates friendship, fun, and color in […] More
Wicked and Bubble team up to launch the Other Half Lip Balm Set, a playful skincare collaboration that brings the best of color, scent, and hydration into one collectible release. The Other Half Lip Balm Set includes two limited-edition flavors: Green Apple and Bubblegum, both designed to soothe and soften dry lips. Each set also […] More
Kylie Jenner celebrates ten years of Kylie Cosmetics with the King Kylie Collection, a return to where it all began. Launching on October 18, the collection brings back the bold energy of Jenner’s early career and the viral beauty moments that defined a generation of fans, honoring the brand’s beginnings while introducing modern updates to […] More
Dolce & Gabbana Beauty launched the latest additions to its Bold Look line with two new products designed to expand creative expression. Paint Me Up! All Over Multi-Play Pigments & Topper and It’s Lit! All Over Micro Highlighter arrived as versatile tools for makeup artistry, each one shaped by innovation, high performance, and a refined […] More
Laneige introduces a fall edition of its cult-favorite Lip Sleeping Mask, presenting a Pumpkin Pie flavor. Inspired by the comfort of the classic fall dessert, the mask pairs the brand’s skincare technology with a seasonal flavor designed for colder days. LIPS The Pumpkin Pie Lip Sleeping Mask arrives as a limited edition, bringing together hydration […] More
Summer Fridays Holiday Trio arrives as a holiday release designed for comfort and hydration. Available beginning September 23 across multiple retailers, it captures the season’s cozy atmosphere with scents and textures that feel indulgent while remaining rooted in effective skincare. SKIN CARE At the center of this launch stands the new Toasted Marshmallow Lip Butter […] More
Revolution launched the Bitten Cherry Collection, a range that turns 2025 beauty into a darker, juicier mood. With products that layer rich berry pigments and innovative formulas, the collection invites makeup lovers to experiment with shades that feel indulgent and daring. MAKEUP The collection opens with the Cherry Icon Rich Berry Eyeshadow Palette, priced at […] More
Tatcha expands its skincare lineup with the launch of the Kissu Lip Mask Gold Leaf, a limited edition version of its bestselling lip mask. The product introduces a luxurious treatment designed to hydrate, plump, and leave lips with a luminous golden finish. Gold has held significance for Tatcha since its beginnings. The brand’s first product, […] More
Laneige launches a new limited-edition version of its cult-favorite Lip Glowy Balm, bringing shimmer into the mix for the first time. The brand tapped singer Coco Jones to front the campaign, tying her rising success to the introduction of two new shades. The Stardust Lip Glowy Balm delivers the same hydrating formula that made the […] More
