Absolue The Lip Balm expands the Absolue line from Lancôme with a release designed to deliver comfort and rejuvenation. The concentrated treatment smooths, defines, and hydrates lips while offering a sensory application experience. Formulated with 89% caring ingredients, it centers on Absolue Perpetual Rose Extract, Rose Oil, and Hyaluronic Acid. These actives improve texture and definition, reduce the look of lines, and give lips a healthier, fuller appearance.
LIP BALMS
Absolue Perpetual Rose Extract anchors the formula, reflecting Lancôme’s long-standing focus on rose-based science. Combined with Rose Oil, it nourishes and softens, while Hyaluronic Acid adds hydration and plumping effects. The balm also incorporates Thermo-Melt Technology, designed to melt at body temperature and create a smooth layer of moisture. A subtle mint note provides a refreshing sensation on contact, while the light-reflective texture softly emphasizes natural contours.
The texture and design of the balm encourage a ritual of use. Lancôme advises beginning with the included silicone applicator, scooping a pearl-sized amount, and smoothing it across the lips. Users can reapply throughout the day for continued hydration or apply a thicker layer before bed for overnight treatment.
Lancôme situates Absolue The Lip Balm as a continuation of its broader Absolue range, which emphasizes innovation in floral science. By placing the rose at the center of this product, the house aligns its skincare expertise with a luxury sensibility that resonates across its Absolue line.
Absolue The Lip Balm reflects Lancôme’s intent to bridge the gap between skincare treatment and cosmetic enhancement. By combining rose-derived ingredients with advanced texture science, the product addresses visible signs of aging while providing immediate hydration.
Consumer self-assessments conducted over four weeks support the product’s claims. According to Lancôme, 92% of women reported plumper lips instantly, 96% felt their lips were protected overnight, and 95% observed a fuller and more youthful look after four weeks of use.
Absolue The Lip Balm is priced at $103 USD and comes in a 9g jar, positioned as both an everyday companion and an overnight treatment, offering up to 12 hours of hydration and a visible transformation over time.
