BEAUTYSCENE GUIDE: 5 Beauty Trends for Summer

Wondering how to style your makeup this summer? After months spent indoors and makeup free, it’s finally time to have a little fun with your looks this season. So we’ve got you covered with our top 5 beauty trends for this summer to make sure you’ll be runway-ready at every moment.

Dewy Skin

Nothing says summer like sun kissed, dewy skin. This trend has been around for a little while now and it shows no signs of slowing down. It’s especially a perfect look for summer garden parties too. To get the look, skin preparation is key. Start with a gentle exfoliation – acid ones are particularly effective at getting under the surface of your skin. Then it’s time to hydrate, ideally using a product containing hyaluronic acid to achieve that dewy glow. Once your skin is prepped and ready, all you need is a light primer to follow and your favourite tinted moisturiser for easy-breezy glowing summer skin.
Bold eye shadows

Strong and bold eye looks are certainly having a moment this summer and while a pop of blue on your eyelids used to scream children’s dance show, now it tells people you’re bang on trend. So it’s time to get experimental, have a little fun with it, and be brave with your colours – start with purple hues for extra style points.
Laid back lashes

To really enhance your eyes this summer, try a volume lash treatment. Whether you’re going for the poolside no-make-up-but-still-flawless vibe, or you want to draw more attention to those dramatic eye looks – a Russian volume lash treatment will help you achieve both and take the hassle out of your summer makeup routine. The treatment lasts around four weeks making it perfect for low-maintenance and fuss-free summer holiday style and can be as subtle or bold as you like.

The Russian volume lash treatment is an innovative technique that allows for the application of multiple lash extensions to a single natural eyelash. This treatment is customizable, giving you the freedom to choose the density, curl, length, and even color that suits your personal style and complements your eye shape.

Are you a fan of a more natural look? Opt for a softer volume set with finer lashes. If you want to make a statement with your eyes, go for a fuller set that will create a glamorous effect. The possibilities are endless, allowing you to tailor your lashes to suit every occasion, from a casual beach outing to a fancy dinner night.

Moreover, the volume lash treatment is more than just a cosmetic enhancement. It’s about convenience and saving time, especially during those hot summer days when the last thing you want to do is spend time on tedious makeup application. Wake up with perfect lashes, no mascara or curler needed. This convenience adds to the relaxed, carefree vibe that’s synonymous with summer.

This treatment is generally carried out by trained professionals in a salon setting, so it is essential to consult with a lash technician who understands your needs and preferences. They can guide you through the process, ensuring that the materials used are safe for your skin type and that the application complements your unique features.

Additionally, the care for your lashes post-treatment is simple and doesn’t require special products or complicated routines. A gentle cleanse and avoiding oil-based makeup removers are typically all that’s needed to maintain the beauty of your lashes.

The Russian volume lash treatment is an excellent way to accentuate your eyes, adding both drama and elegance to your look. It provides a flexible, convenient, and enduring solution that resonates with the vibrant yet relaxed spirit of summer. Whether your style is understated or bold, this treatment has the potential to transform your appearance, giving you that extra spark and confidence to enjoy your summer to the fullest.
Bushy brows

Brushed out eyebrows with transparent gels or coloured waxes is the perfect solution to brow maintenance this summer. In the heat, drawing on perfectly arched brows can seem a little much, so simply brush them out instead to create a groomed look without the bother. Brushing your brows requires so much less precision and skill than drawing them on, so it’s an easy one for everyone and particularly ideal for when doing your makeup on the move.
Graphic eyeliner

After 3 lockdowns and months spent in doors make-up free, nothing says makeup is back quite like a bold graphic eyeliner. To achieve this statement look, draw a clean line following the natural curve of your eye just above your eyelid crease. Then, draw a wing from your outer eye corner and connect the two. It might be tricky to get right the first time but persevere. Once you’ve got the basics, you can get as creative as you like with extra lines and different colours.