Subterms
Kérastase has named Demi Moore as its Global Brand Ambassador, formalizing a partnership between the professional haircare house and one of Hollywood’s most recognizable figures. The appointment links Moore’s long public relationship with hair transformation to Kérastase’s focus on care, performance, and personal expression. NEWS Moore described the partnership as a natural extension of her […] More
Burberry has unveiled Olivia Dean as the face of its new Burberry Her Parfum. The launch marks a new chapter for the fragrance line, anchored by a campaign set in London and shaped around Dean’s relationship with the city. The project draws from shared British roots and follows Dean through familiar urban settings and open […] More
Estée Lauder has named Daisy Edgar-Jones as its latest Global Brand Ambassador. In her new role, Edgar-Jones will represent Estée Lauder skincare, makeup, and fragrance, marking a broad partnership that spans the brand’s core categories. Her first campaign for the company is set to debut on February 2. NEWS Edgar-Jones will appear in print, digital, […] More
Kylie Cosmetics expands its fragrance offering with Cosmic Intense, a new scent set to launch in January 2026. The release introduces a deeper and warmer direction within the Cosmic family, following the success of the original Cosmic fragrance. FRAGRANCES Cosmic Intense builds directly from the foundation of the original Cosmic perfume. According to the brand, […] More
MAC Cosmetics launches its new Powder Kiss Hazy Matte collection with a campaign led by Doja Cat and Ella Gross of K-pop group MEOVV. The release introduces a soft-focus matte lip direction through lipstick and mousse formulas developed to deliver blurred color with strong pigment. With this launch, MAC expands its Powder Kiss line through […] More
Kendall Jenner has been named the new global fragrance ambassador for Emporio Armani, fronting the launch of the brand’s latest women’s scent, Power of You Eau de Parfum. The campaign marks a significant new chapter for Emporio Armani’s fragrance universe, positioning the scent as a modern expression of confidence, energy, and individuality. Power of You […] More
HERA has released the first teaser for its upcoming Sensual Tinted Shine Lip Serum, a launch that signals a refined shift in tone rather than a loud debut. Fronted by Global Ambassador Felix, the rollout positions lip shine as a study in mood, texture, and presence. LIPS Muted hues, controlled light, and a soft-focus finish […] More
Dior expands the Dior Addict universe for 2026 with a coordinated release that pairs new Lip Glow Oils with a trio of fragrances. The launch brings together beauty, scent, and image under a single campaign led by Dior ambassadors Anya Taylor-Joy, Jisoo and Willow Smith. Shot by photographer Drew Vickers and accompanied by a film directed […] More
NOT BEAUTY confirms a holiday restock of its signature lip gloss, going live on December 24 at 10AM PST. The release arrives as part of a holiday campaign fronted by SZA, who announced the return directly to her audience. Framed with warmth and humor, the message responds to customer reviews and demand. LIPS The holiday […] More
Anya Taylor-Joy, Jisoo, and Willow Smith join Dior Perfumes as Dior introduces a new chapter built around Dior Addict. The three Dior makeup faces step into fragrance through three new creations, extending their presence within the house beyond makeup. Anya Taylor-Joy enters the project as an on-screen force whose presence extends from cinema to the […] More
MAC Cosmetics names K-pop artist Ella, also known as Ella Gross, as its new Global Ambassador, marking a strategic move toward a younger, cross-cultural voice within the brand. The South Korean-American singer, currently a member of the girl group MEOVV, enters a long-term partnership with the Estée Lauder Companies-owned beauty house. Her appointment places her […] More
NARS has named Kaia Gerber as the new Global Brand Ambassador, selecting the American model and actress to lead the upcoming Afterglow Lip Balm campaign. The appointment formalizes a relationship that has developed gradually and places Gerber at the center of a major product release scheduled for later this month. The campaign was photographed by François […] More
