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  • John Varvatos Artisan Acqua

     John Varvatos will launch  a new limited edition fragrance for men, in January 2013 – John Varvatos Artisan Acqua . It is a  follow up to 2009’s John Varvatos Artisan. Artisan Acqua is lighter than its predecessor and represents a summery version inspired by beaches and seaside charm.  More

  • Mercedes-Benz Sport

    Mercedez-Benz will launch Mercedes-Benz Sport, a casual composition ideal for summer. Mercedes-Benz Sport is a fresh, woody-spicy fragrance created by  perfumer Olivier Cresp. Top notes of the fragrance are luminous, sparkling and energizing, created of mandarin, neroli, galbanum and bergamot. The luminous opening calms with spices in the heart with accentuated nutmeg and pepper. Gently powdery violet flowers […] More

  • Gold Jay Z

    Rapper Jay Z is launching his first men’s fragrance  titled “Gold Jay Z”  in November 2013. The brightness of Sicilian Bergamot and ginger warmed with Cardamom, masculine vetiver and teak wood mingle with the spice of pink pepper middle notes and a rich amber and sensual myrrh…smoothed with bourbon vanilla base.  More

  • Tom Ford Private Blend Oud Collection

    “I have wanted to revisit Oud for years; it is one of the most endlessly fascinating ingredients in a perfumer’s palette. For this collection, I explored how Oud could intertwine with other precious ingredients from the rich and storied culture and artisanal traditions of the Middle East.” — Tom Ford The Private Blend Oud collection […] More

  • Elizabeth & James’ Nirvana Fragrances

    Ashley and Mary-Kate Olsen are launching two new fragrances under their new Elizabeth & James brand—Nirvana White and Nirvana Black. “Elizabeth’s uptown sophistication and feminine detail is paired with James’ laidback, downtown edge and masculine tailoring.” More

  • Bentley for Men Azure

    Bentley will launch Bentley for Men Azure, a follow up to 2013′s Bentley for Men, in March 2014.Azure is a fresh woody fragrance that is inspired by seacoast air and a relaxing ride along the shore. This powerfully expressive fragrance with a fresh twist is a modern creation that appeals to sporty, smart and style-conscious men. Bentley […] More

  • Krizia Pour Femme and Krizia Pour Homme

    Krizia will launch 2 new franrances  at the beginning of 2014 – Krizia Pour Femme and Krizia Pour Homme, made under licensing arrangements with The First. Krizia Pour Femme, an  intense and elegant fragrance, features notes of lemon, bergamot, blackcurrant, green apple, apricot, lily of the valley, sandalwood, vanilla, oak moss and white musk. More

  • Giorgio Armani Armani Code Golden Limited Edition 2013

    Giorgio Armani has launched a new limited edition of its popular  Armani Code fragrance from 2004 – Armani Code Golden Edition . A sign of classiness and power, Armani Code Golden Limited Edition 2013 revisits the best-selling Armani Code. It is a great extension of the house’s range of men’s fragrances. Sexy, all- triumphant and daring: this […] More

  • Azzaro Club

    Azzaro has launched a new set of fragrances for men and women – Azzaro Club. The fragrances are inspired by the nightclubs of the 1970s. Azzaro Club for Men An aromatic Eau de Toilette by Azzaro in a deep black bottle with a faceted square cap, inspired by a disco ball. Lemon sorbet and green papaya […] More

  • Illamasqua Freak Scarab

    Illamasqua will launch  Freak Scarab – a new fragrance for 2013. The fragrance is a follow up to Illamasquas  Freak Extrait de Parfum from 2012 .Freak Scarab is a perfume extract designed for both men and women. “Freak Scarab is the decadent new fragrance from Illamasqua. A unisex Extrait De Parfum, it enchants. Captivates. Corrupts.” More

  • James Bond Quantum – Dangerously Sophisticated

    “An explosive take on the most dangerously sophisticated fragrance for men” James Bond 007 has launched James Bond 007 Quantum,  the third installment to the dangerously sophisticated James Bond 007 fragrance line, following James Bond 007 and James Bond 007 Ocean Royale. Quantum comprises a truly masculine and invigorating array of ingredients, combined to bring to life Bond’s sense of cool […] More

  • Kenneth Cole Mankind

    Kenneth Cole  has launched Kenneth Cole Mankind – a new aromatic-woody fragrance for men. The fragrance is meant to speak to that Renaissance guy. He is accomplished but humble, he is strong but sensitive. He’s got a very clear sense of … where he is, where he’s going and how he’s going to get there. He’s very […] More

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