Anastasia Beverly Hills joined Iris Van Herpen in Paris as the official makeup sponsor of the designer’s Haute Couture Fall 2026 show. Titled Sonic Starquakes, the collection looked to sonic vibrating stars, exploding supernovae, spiralling galaxies, plasma turbulence and the invisible forces that connect the human body to the cosmos. The beauty direction followed that […] More
Anastasia Beverly Hills expands its Magic Touch line with the Magic Touch Blush Trio in Purple Palace, a cream blush palette designed for soft color, stronger payoff, and custom layering. Priced at $38, the trio features three full-pigment shades in a portable format made for daily makeup, travel, and professional kits. The product is now […] More
Anastasia Beverly Hills introduced their latest innovation: the Beauty Balm Serum Boosted Skin Tint. This groundbreaking product combines the best of skincare and makeup, offering a tinted solid serum formula that provides sheer-to-light coverage for a radiant complexion. With 8 skin-loving ingredients, including HA+ Microspheres and a Peptide Complex, this hybrid formula not only enhances […] More
Anastasia Soare, who is now 65 years old, launched the salon Anastasia Beverly Hills in 1998. Since then, she has shaped the brows of clientele such as Cindy Crawford and Naomi Campbell using a method that has since become her hallmark. In 2018, the private-equity company TPG Capital acquired approximately 38% of the company’s shares, […] More
