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  • New Balance Takes a Bold Leap into Fragrances Inspired by Sneakers

    New Balance, widely recognized for its athletic and lifestyle footwear, is venturing into new territory with the launch of a fragrance line inspired by the unique smell of sneakers. FRAGRANCES This innovative move transforms the familiar new sneaker scent into two exclusive, limited-edition fragrances. From Sneakers to Scents Typically, perfumes fall into categories like woody, […] More

  • Marc O’Polo Sustainable Fragrance Line: ROOTED in Nature

    Marc O’Polo, the premium casual lifestyle brand revered for its conscious Scandinavian approach, is set to transcend the world of fragrances with its new sustainable collection, simply envisioned under the name ROOTED. Set for release this month, the brand is presenting unisex scents that are not just enticing but also ethical. These vegan fragrances, untouched […] More

  • BYREDO Fragrances: “Rose Of No Man’s Land” Is Here

    BYREDO Fragrances releases the latest scent in their family of fragrance, the  “Rose Of No Man’s Land” accompanied by the beautiful release imagery by celebrated portrait photographer Zhong Lin. Rose of No Man’s Land: a rose that blooms where others are afraid to step, this rose was forged in the wild and deserves our respect. […] More