Britney Spears will launch Fantasy Anniversary Edition– a limited edition of her best selling fragrance Fantasy, that comes in special packaging – a black bottle adorned with golden crystals and a box inscribed with the names of her biggest fans from around the world. The bottles come with one of three different messages: “10 hugs and 10 kisses”, “To […] More
Salvatore Ferragamo launches a new exclusive collection of perfumes named Tuscan Soul Quintessential Collection, which is dedicated to the natural and cultural treasures of the region. “Tuscany, with its beauties and traditions, has always been a source of creativity and vision for Salvatore Ferragamo. The place where his dreams became true. This great Tuscan Eden inspired the creation […] More
Ducati is launching a new masculine scent – Ducati Trace Me. In the wakes of Fight for Me and Fight for Me Extreme, DUCATI combines creative freedom and inborn elegance in a new version of its inimitable style. Introducing TRACE ME, another tool of masculine seduction for a man who relies only on himself and his faithful Ducati. More
Loewe Aura – “Either you have it or you don’t”. Supermodel Linda Evangelista starring in the beautiful new advertising film for Loewe‘s new Aura fragrance. The ad was filmed in the streets of Madrid. More
Chloé has developed a hypnotic film to celebrate the launch of their new fragrance, Roses de Chloé. The artistic piece, directed by the French choreographers I Could Never Be a Dancer, reveals Chloé’s unique interpretation of the rose. French electro artist Jackson and His Computer Band signs the soundtrack. More
Giorgio Armani has unveiled Domenique Melchior, as the new face of Armani Code Sport. The Austrian model is already the face of the Armani Code Ultimate fragrance. Armani Sport Code – a concentrate of adrenaline like an explosion of freshness for an athletic man. Take a look at the campaign shot below. More
Juliette Has a Gun will launch a new fragrance – Anyway, to suit men and women. The perfume offers a blend of musks, woods and flower petal notes and features only 15 ingredients including neroli essence, green lime essence, jasmine absolute, ambretolide (musk), ambroxan and hedione . More
Ferrari has added a new fragrance to the Ferrari Essence Collection – Leather Essence, a new fragrance for men.The Ferrari Essence Collection is the purest, most prestigious and elegant evocation of the spirit of Ferrari GT sports cars. More
After the success of Man’s line, Burning Ice, launched by Iceberg last year, the Italian label is now boldly offering its woman’s alter ego: ICEBERG WHITE. This new expression of the iconic brand name develops an intensely feminine fragrance, a mix of contrasts by which the invincible power of the iceberg intimately fuses with the […] More