Ice Spice enters fragrance with In Ha Mood, a new eau de parfum that takes its name from one of her best-known singles. She developed the release through her global licensing partnership with Revlon, extending her image into beauty through a scent centered on confidence, authenticity and self-expression.
FRAGRANCES
In Ha Mood follows a fruity floral amber structure for women. Queen Royale Accord, pear and wild raspberry open the fragrance with a sweet, vivid introduction. The middle brings plum blossom, Majestic Rose and magnolia into the composition, adding a floral layer after the fruit-led opening. Magenta moss, vanilla absolute and amber form the base, giving the final stage warmth, sweetness and depth.
Ice Spice builds the fragrance around the confidence that has shaped her music and public image. Its name refers directly to “In Ha Mood,” a track from her 2023 EP Like..?. Revlon framed the partnership around individuality and self-expression, and the perfume carries the same message.
The project also marks Ice Spice’s first step into fragrance. When Revlon announced the agreement, the rapper said she had followed the company for years and wanted to create a line that reflected her identity. The partnership gives her a direct role in developing the scents with Revlon’s fragrance experts and places her name within the company’s wider celebrity and designer fragrance portfolio.
The finished retail bottle uses a tall clear glass form with softly rounded edges and pink toned liquid inside. A sculptural top carries Ice Spice’s butterfly motif and “IS” initials, while the front places the In Ha Mood name prominently against the transparent body. The bottle supports the fragrance’s focus on confidence, individuality and self-expression.
