Dolce&Gabbana Beauty introduces Your Devotion Eau de Parfum Intense with a new campaign starring Irina Shayk and Michele Morrone. Directed by Gordon Von Steiner, the film places the pair in Naples and builds its story around passion, character and emotional connection.
FRAGRANCES
The campaign uses the city’s narrow streets, historic palaces and views over the gulf to frame the relationship between Shayk and Morrone. Their characters share an intense bond shaped by attraction and complicity, giving the fragrance a cinematic setting rooted in southern Italy.
Music plays a central role in the film. The campaign uses the familiar notes of “Sapore di Mare” to support its romantic tone and sense of intimacy. From apartment interiors to exterior scenes overlooking the sea, the locations create a progression through Naples while keeping the relationship between the two protagonists in focus.
Your Devotion Eau de Parfum Intense introduces a new fruity gourmand composition to the Devotion fragrance line. The opening combines juicy Sicilian melon with mandarin, creating a fresh first impression before the floral notes develop.
Orange blossom and gardenia form the middle of the fragrance. Their floral character gives way to a warmer base built around Madagascar vanilla and creamy vanilla milk. Sandalwood and oakmoss complete the composition and add depth to the sweeter notes.
The fragrance joins the wider Dolce&Gabbana Beauty Devotion universe with a formula designed around warmth, fruit and florals. The use of melon gives the opening a distinctive fruity direction, while mandarin adds citrus freshness. Orange blossom and gardenia carry the fragrance into its floral phase before vanilla milk and Madagascar vanilla establish the richer drydown.
Dolce&Gabbana Beauty presents Your Devotion alongside My Lash Seduction Mascara, another new launch connected to the same vision of confident femininity. The mascara focuses on definition and intensity around the eyes, while Your Devotion approaches that idea through fragrance and emotion.
For the Your Devotion campaign, Naples becomes an essential part of the story. The city provides intimate streets, architectural details and views toward the water while Shayk and Morrone carry the film through a romantic narrative. Von Steiner keeps their relationship central as the locations shift around them.
