Byredo expands its beauty offerings with a new line of Lip Care Balms, combining the brand’s sensorial approach to fragrance with a fresh take on tinted lip hydration. Known for its cult perfumes and minimalist packaging, Byredo enters the lip balm category with a product designed to feel as indulgent as its best-selling scents. The […] More
Byredo‘s latest collection, Mineralscapes, combines the essence of nature with personal memories, creating a captivating fusion of external landscapes and internal reflections. Lucia Pica, renowned for her exploration of meaning and emotion through makeup, draws inspiration from the natural beauty of Byredo’s native Sweden. In this collection, the focus is on the eyes, with a […] More
Byredo, in collaboration with Lucia Pica, introduces the Liquid Lipstick Matte collection, reimagining matte lipstick as a sensorial second skin that expresses the inner emotions through the haptic sense of touch. This collection of liquid lipsticks is a manifestation of mutable and sensual beauty, where the intimate connection between the inner life and outer expression […] More
In a world that constantly seeks out connections that delight the senses, the beauty industry finds itself fostering a significant alliance. Byredo, an established player in the world of fragrances, has come together with Susanne Kaufmann, a beacon of natural beauty, to weave a story that intertwines the realms of skincare and fragrance. A serendipitous […] More
BYREDO Fragrances releases the latest scent in their family of fragrance, the “Rose Of No Man’s Land” accompanied by the beautiful release imagery by celebrated portrait photographer Zhong Lin. Rose of No Man’s Land: a rose that blooms where others are afraid to step, this rose was forged in the wild and deserves our respect. […] More
For a millennium, fragrance has been coveted by civilizations across the globe for its ubiquitous ability to transform one’s being and spirit and to transport our senses. We’ve selected a range of gender-neutral scents for summer with some background from their creators. Today, fumes, as some fragrance creators call them, still use ancient scents to […] More
Inez van Lamsweerde and Vinoodh Matadin said they had been wanting to explore the other side of photo shoots for fragrance ad campaigns for a while. Byredo offered them this opportunity with a composition inspired by one of their photographs. Originally called “Kirsten — 1996”, it was distributed among a circle of friends with 143 copies running. It’s now […] More
