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Moschino are launching a new “cheap & chic” fragrance aimed at a younger audience, called Chic Petals. It is described as bright floral-fruity explosion of intense flavors. The fragrance expands the Cheap & Chic scent collection inspired by cartoon character Oliva Oyl, which includes the following perfumes: Cheap & Chic from the 1995, L `eau Cheap […] More
The house of Elie Saab is launching a new fragrance in June 2013 – Elie Saab Le Parfum Eau de Parfum Intense. Eau de Parfum Intense is the third of the Elie Saab fragrances.is announced as ultra sensual and feminine. Opening with orange blossom, heart notes include ylang ylang, tempered with rose honey, and base […] More
Country pop star Taylor Swift will launch her latest fragrance – Taylor by Taylor Swift, in June. Unlike the first two, which were inspired by fairy tales, Taylor e is more personal to the singer because it reflects her own style. More
Tom Ford is launching a new fragrance collection for the Spring 2013 season called Atelier d’Orient,which is part of the Private Blend range. The collection features four new scents— Shanghai Lily, Plum Japonais, Fleur de Chine and Rive d’Ambre. The fragrances evoke an exotic Oriental mood. More
O de Lancome Fragrance Sparkling. Spontaneous. Exhilarating. Awake in the dewy grass of an early summer’s morning with Ô DE LANCÔME. An emblematic fresh-citrus fragrance originally created in 1969, Ô DE LANCÔME is a sparkling flurry of citrus and flowers that delivers a fresh, clean scent that evokes spontaneity. This new bottle sublime the original […] More
Kenzo has launched a limited edition of its popular Madly Kenzo! perfume launched in 2011 – Madly Kenzo! Kiss ‘n Fly . The new fragrance symbolizes butterfly kisses, ease and grace in the summer of 2013. Aurelien Guichard composed this bright fruity composition starting with juicy top accords of pear, lychee and grapefruit. Its floral […] More
Anja Rubik lands two new beauty campaigns for Yves Saint Laurent’s “Paris je t’aime” and “Parisienne” fragrances. The Polish top model replaces former face Kate Moss. Take a look at the campaign shots below. More
Yves Saint Laurent launches a new limited edition of their classic perfume Paris for 2013, celebrating rose in the most romantic way. Paris Premieres Roses is created to celebrate the 30th birthday of the legendary Paris. More
Benefit will launch a new fragrance in the Crescent Row collection, Under My Spell Noelle. Like the prior fragrances in the series, it is based on a fictional resident of the fictional Crescent Row; Noelle is meant to be mysterious, glamorous and seductive. More
A new Giorgio Armani feminine fragrance SI was presented to over 150 journalists from all over the world on May 20th . The event was held at the Milan headquarters of the designer in Via Borgonuovo 11. Giorgio Armani said of the fragrance: SI’ is my tribute to modern femininity – an irresistible combination of grace, strength and independence […] More
Bohemian Glamour The new fragrance of an international supermodel! She is one of the most successful supermodels in the world. She embodies glamor, versatility and power like no other. Exclusive by LR Karolina Kurkova presents her first fragrance. The fragrance is elegant, floral and green, made of hypnotic flowers of jasmine and tuberose with a touch of […] More
Calvin Klein is launching a new women’s fragrance in July 2013. “Downtown is aimed at a consumer sweet spot age of 25 to 35,…This group of consumers lives by its own rules, …“We’ve put together a superaspirational scent. Globally, consumers see downtown as a place they want to be. They identify it with youthfulness, edginess […] More
