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  • Victoria’s Secret Bombshell Forever

    Victoria’s Secret  has launched a new collection which includes Bombshell Forever Eau de Parfum and body care products. It is created for the strong, confident and sexy woman. The composition of the new fragrance is light and opulent, composed of a delicate blend of carefully selected ingredients. Top notes provide tart fruity drops of berries, the […] More

  • Katy Perry Killer Queen

    Katy Perry launched her third fragrance called Killer Queen on May 2 in NYC.  She explained that she spent over a year developing, crafting, and putting her magic touch on her latest fragrance. Perry stated that the new fragrance is totally different from its two predecessors, but the notes aren’t known yet. More

  • Dolce & Gabbana Light Blue Commercial & Behind the Scenes

    Top Models David Gandy and Bianca Balti front the new campaign for the iconic fragranceDolce & Gabbana Light Blue. We wrote about it earier this month. You can look it up here. Yesterday,a new TV Commercial emerged online,aswell as some behind the scenes footage. Take a look at it below.  More

  • Arizona Muse for Estee Lauder Modern Muse

    Estee Lauder  is launching  a new women’s fragrance in August 2013 called Modern Muse. Modern Muse is the first major women’s fragrance after Beyond Paradise from 2003. Estee Lauder experts worked with perfumer Harry Fremont of Firmenich to devise a dual structure for the juice making it rally around the polar effects of strength and softness. More

  • Amanda Seyfried New Face of Givenchy Very Irresistible

      Actress Amanda Seyfried will be the new face of the Givenchy Fragrance Very Irresistible , replacing Liv Tyler. She is also the face of Clé de Peau Beauté. “It’s an honest collaboration. I’m proud to be a part of  the brands I’m involved with because what they do is really cool, especially Givenchy — they’re so […] More

  • Shakira Wild Elixir

      Shakira has launched Wild Elixir, a follow up to 2012′s Shakira Elixir. Wild Elixir by Shakira is a Oriental Floral fragrance for women.The fragrance features bergamot, tangerine, blackcurrant, orange blossom, rose, peach, cedar, sandalwood and patchouli. More

  • Les Cascades De Rochas Songe D’Iris

      Rochas  presents a new chapter in its olfactory history, Les Cascades de Rochas Songe d’Iris follows the success of last year’s Les Cascades De Rochas Eclats D’Agrumes. The new release is a cool and elegant fragrance with beautiful notes of bergamot and iris flowers that bring an aura of playful freeness. More

  • Costume National So Nude Eau de Toilette

      Costume National is launching an eau de toilette version of last year’s So Nude Eau de Perfume.  So Nude Eau de Toilette comes in a milky white bottle, decorated with  beige letters. The design of the bottle is the same shape as the first edition fragrance. More

  • Edita Vilkeviciute and Ben Hill for Calvin Klein Eternity Aqua.

      Take a look at the new advertisement for the Calvin Klein fragrance Eternity Aqua, starring Edita Vilkeviciute and Ben Hill. Directed by Mario Sorrenti. Eternity Aqua for Men The fragrance opens with accords of cold cucumbers, citruses, lotus and green leaves. A heart blooms with a union of Sichuan pepper, Mirabelle plum, lavender and […] More

  • David Gandy & Bianca Balti for Dolce&Gabbana

      Top Models David Gandy and Bianca Balti front the new campaign for the iconic fragrance Dolce & Gabbana Light Blue. For the third time since 2007,  David Gandy wears the already famous Dolce & Gabbana’s white speedos. As earlier announced, gorgeous Italian model Bianca Balti is the new female face of the houses’ renowned Fragrance.  More

  • John Russo Photograph

    Celebrity photographer John Russo will launch his debut fragrances, John Russo Photograph Woman and Photograph Man.  Russo’s goal in creating the “classically modern” scents was to evoke old Hollywood glamour with a modern twist, perfectly represented by the rich packaging. Each bottle is encased by an embossed box, itself enveloped by a sleeve featuring Russo’s […] More

  • Vera Wang Pink Princess

    Vera Wang has launched Pink Princess, the latest (the sixth, I think) flanker to 2006′s Vera Wang Princess. With vivacious energy and girly style, the princess charms with just one wink and of course a smile. The notes for the fruity floral fragrance feature raspberry sorbet, pink grapefruit, honeysuckle, pink hibiscus, white amber and marshmallow fluff. More

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