Trussardi will launch a new fragrance in September 2013 – My Name, the female counterpart to the houses men’s fragrance My Land from 2012. Both fragrances are inspired by the Italian lifestyle, and especially by the city of Milan.
It is a fresh, floral and delicate scent with a strong impact. It opens with white violet and heliotrope. The heart notes include lilac and musk, followed by the base of vanilla and dry amber.
Architect Antonio Citterio designed the perfume bottle. Gaia Trussardi, creative director of the brand and fourth generation of the family which founded this house, appears as the advertising face. The video is directed by Gabriele Salvatores.
The fragrance is available as 30, 50 and 100 ml Eau de Parfum.