Drake continues to build Better World Fragrance House with the launch of Cloudar, a new Eau de Parfum that brings a fresh woody aromatic scent into the brand’s lineup. The release follows Summer Mink and extends the fragrance house through a genderless composition designed for close wear. Cloudar places softness, warmth, and clarity into focus, shaping a scent built around fresh fruit, herbs, florals, woods, and musk.
FRAGRANCES
The fragrance opens with sparkling mandarin, nashi pear, and crystallized ginger. Mandarin gives the scent a bright first impression, while nashi pear adds a crisp fruit note. Crystallized ginger brings warmth and a slightly textured edge, creating an opening that feels fresh without turning sharp. The top notes give Cloudar an immediate sense of lift before the fragrance settles into its more aromatic center.
At the heart of the scent, clary sage, jasmine sambac, and lily of the valley create a clean and measured floral herbal profile. Clary sage gives the fragrance its green, aromatic character, while jasmine sambac adds softness and depth. Lily of the valley brings a lighter floral note, keeping the middle of the scent clear and airy. This section gives Cloudar its main personality, connecting the freshness of the opening with the smoother base.
The drydown brings tonka bean, Haitian vetiver grass, atlas cedar, and musk into focus. Tonka bean adds warmth, while vetiver grass gives the composition an earthy quality. Atlas cedar builds a woody structure, and musk keeps the scent close to the skin. The base creates the quieter side of Cloudar, allowing the fragrance to linger without taking over the room. Better World Fragrance House describes the Eau de Parfum as a skin-close scent, designed to draw people in through proximity.
The brand describes the fragrance as a scent that changes the air around it, creating a shift in attention and atmosphere. That concept gives Cloudar a more personal direction within Drake’s fragrance line, placing the emphasis on closeness.
The bottle follows the visual language of Better World Fragrance House while introducing a new finish for this release. Cloudar arrives in the brand’s signature sphere bottle, now presented in opaque cream with a smooth matte surface. The opaque cream sphere sits on a rectangular stand, giving the bottle a sculptural feel that reflects the fragrance’s soft, cloud-like mood.
Cloudar officially launches through the Better World Fragrance House website. With its woody aromatic structure, genderless positioning, and skin-close character, the Eau de Parfum adds a fresh chapter to Drake’s fragrance project and gives the brand a scent shaped around intimacy, warmth, and quiet presence.
