Read more about Makeup News from Beauty Scene, and discover new ideas, makeup looks, skin-care advice, the best beauty products, tips, and trends.
Huda Beauty expands its Easy Bake line with the introduction of Easy Bake Pressed Powder, a new product developed as a fully distinct formula. This launch marks the brand’s first true pressed interpretation of Easy Bake, created after extensive laboratory testing to refine texture, performance, and wear. The result separates this powder clearly from the […] More
New Year’s Eve makeup has always operated under a different set of rules. It allows excess, drama, and intention without apology. For one night, makeup can behave like clothing, or even armor, something you put on with purpose rather than habit. MAKEUP This year, the ideas worth considering move away from novelty and toward looks […] More
With Dior Forever Skin Bronze, Dior introduces its first bronzing balm stick, and the timing feels precise. As bronzer cycles back toward skin-first finishes and away from contour-heavy techniques, this launch positions warmth as something blended into the complexion rather than drawn on top of it. MAKEUP The formula arrives as a balm stick designed […] More
Beauty SCENE editors approached 2025 with a simple rule. A beauty drop earns a place only if it changes how we use it, wear it, or think about it. No noise, no filler, no seasonal gimmicks. BEAUTY These are the ten releases that stayed on desks, in bags, and on skin long after the launch […] More
Dior expands the Dior Addict universe for 2026 with a coordinated release that pairs new Lip Glow Oils with a trio of fragrances. The launch brings together beauty, scent, and image under a single campaign led by Dior ambassadors Anya Taylor-Joy, Jisoo and Willow Smith. Shot by photographer Drew Vickers and accompanied by a film directed […] More
NOT BEAUTY confirms a holiday restock of its signature lip gloss, going live on December 24 at 10AM PST. The release arrives as part of a holiday campaign fronted by SZA, who announced the return directly to her audience. Framed with warmth and humor, the message responds to customer reviews and demand. LIPS The holiday […] More
The conversation around sun protection has expanded well beyond traditional sunscreen, with SPF lip balms now featured in nearly every skincare aisle. But are these products a medical necessity, or just another cosmetic fad? As research on sun exposure and skin cancer risk deepens, the question of lip-specific sun protection takes on new urgency, especially […] More
Beauty doesn’t need more noise in 2026. After years of accelerated trends, filtered perfection, and aesthetic overload, the industry reaches a point where subtraction feels more radical than addition. The question shifts from what’s new to what no longer makes sense. BEAUTY From overworked faces to routines built for performance rather than real life, these […] More
e.l.f. introduces the Halo Glow Silky Powder Highlighter as a powder formula created to give skin a glowy, glass-skin finish. Designed as a silky-soft highlighter, the product focuses on texture, finish, and wear, positioning itself as an accessible option for achieving luminosity without heaviness. The formula centers on finely milled micro-shimmer, which gives the powder […] More
MAC Cosmetics names K-pop artist Ella, also known as Ella Gross, as its new Global Ambassador, marking a strategic move toward a younger, cross-cultural voice within the brand. The South Korean-American singer, currently a member of the girl group MEOVV, enters a long-term partnership with the Estée Lauder Companies-owned beauty house. Her appointment places her […] More
NARS has named Kaia Gerber as the new Global Brand Ambassador, selecting the American model and actress to lead the upcoming Afterglow Lip Balm campaign. The appointment formalizes a relationship that has developed gradually and places Gerber at the center of a major product release scheduled for later this month. The campaign was photographed by François […] More
Mariah the Scientist steps in as the new face ambassador for Urban Decay as the brand introduces Tube Job Mascara and opens a new retail channel. The R&B singer fronts the launch campaign while the mascara debuts exclusively on TikTok Shop. The release marks the first time a brand from L’Oréal Luxe has launched a […] More
