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Selena Gomez and Shay Mitchell Reunite for BÉIS x Rare Beauty

The second collaboration features the Limitless shade across travel accessories and beauty products.

BÉIS x Rare Beauty
Courtesy of BÉIS x Rare Beauty

Selena Gomez’s Rare Beauty and Shay Mitchell’s BÉIS have reunited for their second collaboration, introducing a limited-edition collection of travel accessories and makeup in a vibrant raspberry pink shade called Limitless. Following their successful partnership in 2025, the two brands return with eight products that bring Rare Beauty cosmetics into the BÉIS travel lineup. The collection launched with luggage, cosmetic pouches, and a new cheek and lip set.

ACCESSORIES

The collaboration builds on the response to the brands’ first collection, which sold out in under an hour in 2025. Gomez and Mitchell have expanded their partnership to include a complete selection of luggage alongside beauty products. The new assortment brings the same Limitless color across every item, creating a coordinated range for travel and everyday makeup storage.

Courtesy of BÉIS x Rare Beauty

Gomez announced the collaboration on Instagram, expressing her excitement about working with Mitchell again. “We had to do it again,” she wrote, before thanking Mitchell and the BÉIS team for bringing the second project together. The new release marks another collaboration between the two founders and their respective brands.

The luggage selection includes three roller suitcases in the Limitless shade, covering different travel needs. The Carry-On Roller offers an option for shorter trips, while the Medium and Large Check-In Rollers provide additional packing space for longer stays. All three designs feature the collection’s signature raspberry pink color, creating a coordinated luggage range.

Courtesy of BÉIS x Rare Beauty
Courtesy of BÉIS x Rare Beauty

The assortment also includes the Mini Weekender. The bag extends the collaboration into a smaller travel format, offering another option within the collection. Its inclusion brings one of the BÉIS travel categories into the limited-edition release.

The collection also includes three cosmetic pouches in Small, Medium, and Large sizes, each featuring the signature Limitless raspberry pink shade. The pouches offer different storage options for makeup and beauty essentials, complementing the luggage range with matching accessories for various travel needs.

Courtesy of BÉIS x Rare Beauty

Rare Beauty contributes an exclusive Limitless Cheek & Lip Set. The set includes two full-size products: Soft Pinch Liquid Blush and Positive Light Luminizing Lip Gloss. Both arrive in the new Limitless shade, connecting the makeup selection with the raspberry color.

Gomez and Mitchell extend their collaboration into a coordinated selection of makeup and travel products, bringing together two brands through a shared color direction and an expanded product lineup.

Written by Jana Kostic

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