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  • Giorgio Armani Fronts Armani’s Eau Pour Homme Fragrance Campaign

    Almost 30 years after the original launch of the original Eau Pour Homme, in  2013, Giorgio Armani launched a new version of Eau Pour Homme. The new Armani Pour Homme is a revisit of the famous scent, working on the essential packaging, but keeping unaltered the classic and timeless olfactory notes. More

  • Dolce & Gabbana Light Blue Commercial & Behind the Scenes

    Top Models David Gandy and Bianca Balti front the new campaign for the iconic fragranceDolce & Gabbana Light Blue. We wrote about it earier this month. You can look it up here. Yesterday,a new TV Commercial emerged online,aswell as some behind the scenes footage. Take a look at it below.  More

  • Hugo Boss Damask Oud

      Hugo Boss is launching a new fragrance in June 2013 – Damask  Oud . The new fragrance for men joins 2011′s Boss The Collection, and like the original five scents in the series was “inspired by the feel, texture, mood and heritage of the fine fabrics used in Boss tailoring”. More

  • Edita Vilkeviciute and Ben Hill for Calvin Klein Eternity Aqua.

      Take a look at the new advertisement for the Calvin Klein fragrance Eternity Aqua, starring Edita Vilkeviciute and Ben Hill. Directed by Mario Sorrenti. Eternity Aqua for Men The fragrance opens with accords of cold cucumbers, citruses, lotus and green leaves. A heart blooms with a union of Sichuan pepper, Mirabelle plum, lavender and […] More

  • David Gandy & Bianca Balti for Dolce&Gabbana

      Top Models David Gandy and Bianca Balti front the new campaign for the iconic fragrance Dolce & Gabbana Light Blue. For the third time since 2007,  David Gandy wears the already famous Dolce & Gabbana’s white speedos. As earlier announced, gorgeous Italian model Bianca Balti is the new female face of the houses’ renowned Fragrance.  More

  • Boss Orange Feel Good Summer for Men

      Hugo Boss launches a new men’s fragrance for  Summer 2013 –  Boss Orange  Feel Good Summer. It is a limited edition of the original Boss Orange for Men from 2011. This summery feel-good scent mixes aquatic accords and green fruits with a woody trail to provide the sensation of freshness and comfort. More

  • John Russo Photograph

    Celebrity photographer John Russo will launch his debut fragrances, John Russo Photograph Woman and Photograph Man.  Russo’s goal in creating the “classically modern” scents was to evoke old Hollywood glamour with a modern twist, perfectly represented by the rich packaging. Each bottle is encased by an embossed box, itself enveloped by a sleeve featuring Russo’s […] More

  • CK One Color Street Edition

    Launched this month, CK one color street edition reflects  the ‘tude and style of the urban set, while tapping into the creative energy of the New York graffiti scene. The products in the CK One Color Street Edition include the following: CK One Shock Street Edition for him and her fragrances, Shine Lipsticks , Eye […] More

  • Lacoste L.12.12 Noir – New Fragrance

    Lacoste will launch  a new men’s fragrance  in celebration of its 80th anniversary. L.12.12 Noir is a woody aromatic fragrance for men. The fragrance  emphasizes your elegance and casualness with a refreshing twist whereby each evening will be unforgettable. It  opens watermelon, red berries, Egyptian basil, lavender and woody verbena. The heart of the fragrance is made up […] More

  • Comme des Garcons Collection By The Sea

    Comme des Garcons has launched a limited edition of their popular fragrances for 2013 t in specially painted flacons by Sandra Korn. The fragrance line By the Sea  includes Comme des Garcons Amazingreen, CDG2 and Wonderwood. The surfaces of the bottles are covered with decorative illustrations and are available as 50 ml Eau de Parfum […] More

  • Fan di Fendi pour Homme Acqua

    Fendi will launch a new men's fragrance for the summer season – Fan di Fendi pour Homme Acqua , a follow up to the first men's fragrance from the Fan di Fendi collection, Fan di Fendi pour Homme, which was launched in 2012. The new version is described as a bluish glimmer of light somewhere […] More

  • Numéro Russia : In a Scent

    Classic fragrances set in scene by photographer Vlad Antonov for the April 2013 issue of Numero Russia. Take a look at the complete series below. Model: Natalia Soson More

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