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  • Jennifer Lopez Rio Glow

    Jennifer Lopez  has launched  a new limited edition fragrance – Rio Glow. Rio Glow is a flanker to Jennifer’s original perfume Glow from 2002, following the releases like  Miami Glow  and L.A. Glow.  Inspired by the beautiful Brazil, Rio Glow opens with floral and fruity accords joined by fresh green and woody notes. The fragrance tends to project the passion, enjoyment and […] More

  • Natalie Portman Named as Face of Rouge Dior Lipstick

    Natalie Portman has been named as the new face of Dior’s “Rouge Dior” lipstick line. She has been the face of Dior beauty for three years and appears in the campaign for the Miss Dior fragrance and the Diorskin Forever cosmetics line. Dior has announced that the “Rouge Dior” is a lipstick as one of passion and power. More

  • Gucci Made to Measure

    Gucci will launch Made to Measure, a new fragrance for men, in July. Made to Measure  as a complement to the brand’s women’s scent, “Premiere.”, and will be fronted by James Franco. The Campaign is shot by Mert Alas & Marcus Piggott. More

  • Kate Winslet for Lancome Fall 2013 L’Absolu Desir Collection

    The new Lancome Fall 2013 L’Absolu Desir Collection  features actress Kate Winslet as the face of the campaign.  Lancome has released only a few photos, enough to make us craving for more. We’ll keep you updated as soon as new information leaks. Till then,take a look at the first two promo images of the campaign below. More

  • Beyonce Heat The Mrs Carter Show World Tour Limited Edition

    Beyonce has launched a new special edition of  her signature fragrance Heat created in honor of the Beyoncé World Tour 2013. The new scent is announced in June 2013 as a very exotic and attractive blend of juicy fruits and tropical flowers followed with elegant woody notes, softened with vanilla. More

  • David Beckham Classic

    David Beckham will launch David Beckham Classic, a new fragrance for men, in July 2013. David Beckham Classic was developed by perfumer Aurélien Guichard. The notes include agin tonic accord, lime, galbanum, cypress, nutmeg, mint, Texas cedarwood, vetiver and ambermax. More

  • Taylor by Taylor Swift

    Country pop star Taylor Swift will launch her latest fragrance – Taylor by Taylor Swift, in June. Unlike the first two, which were inspired by fairy tales, Taylor e is more personal to the singer because it reflects her own style. More

  • Downtown Calvin Klein for women

    Calvin Klein is launching a new women’s  fragrance in July 2013. “Downtown is aimed at a consumer sweet spot age of 25 to 35,…This group of consumers lives by its own rules, …“We’ve put together a superaspirational scent. Globally, consumers see downtown as a place they want to be. They identify it with youthfulness, edginess […] More

  • Hugo Boss Jour Pour Femme

    Hugo Boss is launching a new fragrance for women in Spring 2013 – Boss Jour Pour Femme. The Face of the campaign is once again actress Gwyneth Paltrow. The new fragrance was created to show three faces of a woman: inspiration, composure and ease described with a beautiful blend of white flowers chilled with sparkling […] More

  • Katie Holmes Fronts Ad Campaign For New Caviar CC Cream

    Actress Katie Holmes is fronting the new Ad campaign for Alterna Haircare ‘s Caviar CC Cream Leave-in Hair Perfector. That’s right, a CC cream for hair. “It’s both a treatment and a styler and works on dryness and uneven texture for all skin types,” Joan Malloy, president of Alterna Haircare tells WWD. With ingredients including caviar […] More

  • Amanda Seyfried for Givenchy Fragrance Ad

      Actress Amanda Seyfried will be the new face of the Givenchy Fragrance Very Irresistible , replacing Liv Tyler. We wrote about it earilier. Now let’s take a look at the tv commercial for the fragrance starring the gorgeous Amanda. Very fresh, Very Parisian, Who can resist? More

  • Katy Perry Killer Queen

    Katy Perry launched her third fragrance called Killer Queen on May 2 in NYC.  She explained that she spent over a year developing, crafting, and putting her magic touch on her latest fragrance. Perry stated that the new fragrance is totally different from its two predecessors, but the notes aren’t known yet. More

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