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Tommy Hilfiger introduces Freedom Eau de Parfum, its first new prestige women’s fragrance in over a decade, with Camila Cabello fronting the launch as the brand’s new Global Ambassador. The fragrance opens a new chapter for the category through a campaign that connects scent with music, individuality and self-expression. FRAGRANCES Directed by Gordon von Steiner, […] More
Tommy Hilfiger presented its Spring 2027 runway show on September 10 at The Plaza Hotel in New York. The location carries a personal connection for Tommy Hilfiger, who once lived at the hotel with his family and has cited its guests, atmosphere and place within the city as a source of inspiration. The designer returned […] More
Anne Hathaway continues her relationship with SHISEIDO Vital Perfection through the new Intensive SculptDefine Serum, the latest addition to the line and a new focus within the brand’s lifting skincare category. Hathaway has previously supported Vital Perfection as a global ambassador, helping drive the line’s visibility internationally. SERUMS SHISEIDO developed the serum using its research […] More
LOEWE Perfumes expands its Crafted Collection with five new fragrances: Field Diary, Sweet Woodland, Rosetopia, Smoky Rain and Verdant Grove. Developed by the house’s in-house perfumer Nuria Cruelles, each composition draws inspiration from nature while combining familiar perfumery notes with distinctive textures, contrasts and emotional associations. FRAGRANCES The five perfumes share the resinous, ambery LOEWE […] More
Dolce&Gabbana Beauty introduces Your Devotion Eau de Parfum Intense with a new campaign starring Irina Shayk and Michele Morrone. Directed by Gordon Von Steiner, the film places the pair in Naples and builds its story around passion, character and emotional connection. FRAGRANCES The campaign uses the city’s narrow streets, historic palaces and views over the […] More
Jean Paul Gaultier brings Fleur du Mâle back into its fragrance lineup, reviving the aromatic fougère originally launched in 2007 and created by perfumer Francis Kurkdjian. The return follows the relaunches of Gaultier² and Ma Dame, continuing the house’s renewed attention to fragrances that established distinctive chapters within its perfume catalog. FRAGRANCES Fleur du Mâle […] More
Rhode teams with Alexandra Leclerc, its first muse ambassador, on a limited edition beauty collection centered on Pocket Pearl, a miniature shimmer version of the brand’s Pocket Blush. The collaboration also introduces a Peptide Lip Tint in Sweet Apple, a Flutter Charm and a Rhode Carabiner designed to turn the blush into a wearable accessory. […] More
Rare Beauty is preparing its 2026 Holiday Collection with a series of limited edition makeup sets built around minis, new shades and special packaging. The lineup includes the Violet Faves Mini Cheek and Lip Trio, Hope Faves 4-Piece Makeup Gift Set, Mauve Faves Lip Duo, Luminous Faves Lip Duo and Bestselling Faves 4 Piece Set, […] More
Prada Beauty turns to deep brown and red tones for its Mahogany collection, building a coordinated makeup story around one rich seasonal color. The line connects eyes and lips through several interpretations of Mahogany, using differences in texture and undertone to give the shade multiple expressions across the face. MAKEUP The collection introduces Prada Dimensions […] More
Carlos Sainz has been named the new Giorgio Armani Spain Fragrance Ambassador for Armani Beauty’s I Will Eau de Parfum, adding a major beauty partnership to a career already defined by Formula 1. The appointment places the Spanish driver within a campaign built around determination, discipline and the idea of willpower as a choice made repeatedly […] More
MAC Cosmetics introduces its new We All Wear MAC campaign, bringing together a wide cast of personalities to support the launch of the Studio Radiance Skin Tint Stick. The project follows last year’s I Only Wear MAC campaign and marks the latest work from creative director Nicola Formichetti, who joined the company in 2025. MAKEUP […] More
Zendaya returns to Prada Beauty for the new Paradoxe Sweet Chemistry campaign, introducing the latest fragrance in the Paradoxe collection. The release marks the line’s first fruity floral Eau de Parfum since its 2022 debut and extends Zendaya’s existing relationship with Prada Beauty through a campaign focused on changing identities and different sides of personality. […] More
