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Louis Vuitton has unveiled its first-ever La Beauté Louis Vuitton campaign, marking a new chapter for the House as it debuts its inaugural makeup collection. The line, conceived under the creative direction of Dame Pat McGrath, introduces a bold vision for high-end beauty rooted in artistry, craftsmanship, and empowerment. MAKEUP The campaign, captured by Steven […] More
Miu Miu unveils Miutine, a fragrance that distills the house’s favorite contradiction, playful and precise, rebellious and refined, into a scent worn entirely for oneself. The name riffs on the French mutine, sketching a quietly unyielding character: someone who knows the rules and enjoys twisting them, who dresses up just to stay home, who moves […] More
Louis Vuitton is extending its world of travel, craft, and couture into color cosmetics with La Beauté, a highly curated makeup line conceived as “objets d’art” to be kept, refilled, and collected. The House has appointed Dame Pat McGrath, DBE as Creative Director, Cosmetics, bringing her editorial imagination and backstage precision to Vuitton’s first makeup […] More
Byredo introduces “Alto Astral,” a new eau de parfum that salutes Brazil’s vivid cultural energy. Perfumer Jérome Epinette shapes a composition the brand calls bright and addictive, building a musky warmth around sun-leaning notes. The campaign, photographed by Rio native Rafael Maura, focuses on intimate portraits of Brazilians, grounding the launch in lived identity rather […] More
Pat McGrath Labs expands its complexion lineup with the Skin Fetish: Sublime Perfection Longwear Blurring Setting Spray and two new shades of the Sublime Perfection Blurring Under-Eye Powder. MAKEUP The focus shifts from dewy glass skin to a matte, airbrushed look that smooths texture and locks makeup in place. Start with the Sublime Perfection Blurring […] More
Dior presents Miss Dior Essence as a new flanker in the Miss Dior line, created by Francis Kurkdjian, the house’s Perfume Creative Director. The composition offers an expressive take on confident, liberated femininity, reimagining the floral-chypre structure with gourmand accents built from rich fruit, lush florals, and a grounding woody base. View this post […] More
Givenchy has introduced Le Rouge Velvet Matte, a new lipstick designed to deliver a natural matte finish with advanced care benefits. This launch reimagines the brand’s first lipstick from 1962, updating its silhouette with a modern design lacquered in black and finished with a silver 4G seal. The slim bullet allows precise application, while the […] More
Fenty Skin revives its Salted Caramel collection this August, responding to overwhelming demand from fans who called for the sweet, skin-softening favorite to come back. This time, the scent arrives in a full lineup of three products, combining hydration with a dessert-inspired fragrance that layers caramel, cookie dough, and vanilla. SKIN CARE The collection brings […] More
Austin Butler continues his role as global ambassador for YSL Beauty with the launch of MYSLF Absolu, a new addition to the MYSLF fragrance line. Butler first appeared in the campaign for MYSLF Eau de Parfum, the brand’s debut woody-floral scent introduced in 2023. He followed up in 2024 with MYSLF Le Parfum, a deeper, […] More
Fenty Beauty introduces the Diamond Bomb Capsule Collection, a new lineup inspired by its cult-favorite Diamond Bomb highlighter. Known for its reflective finish and flattering shimmer, the original product set the tone for this latest release. Rihanna leads the campaign with a dedicated visual concept that showcases the capsule’s impact through her own lens. MAKEUP […] More
For those who follow Le Labo’s annual City Exclusive event, September marks a ritual. Once a year, the fragrance house opens its vault, allowing a global audience to experience scents otherwise restricted to the cities that inspired them. This year’s most anticipated release is Osmanthus 19, a new City Exclusive tied to Kyoto, available worldwide […] More
Rare Beauty enters the fragrance space for the first time with the launch of Rare Eau de Parfum. Selena Gomez adds a new product category to her growing beauty line, choosing to focus on scent, accessibility, and design in equal measure. The release arrives alongside four Fragrance Layering Balms, each created to complement the Eau […] More
