Subterms
Prada Beauty enlists Grammy-winning singer and brand ambassador Sabrina Carpenter to present its latest makeup innovation: the Pradascope Lash Extending Mascara. Following the success of viral products like the Astral Pink Lip Balm and Tonka Monochrome Soft Matte Lipstick, the mascara promises high-impact results with a sleek, modern aesthetic. MAKEUP The Pradascope Lash Extending Mascara […] More
In a surprising twist from the usual makeup launch, Pat McGrath Labs recently caused a stir in the beauty industry by mistakenly shipping three $10,000 diamond-encrusted rings with its new Candy Crush collection orders. Originally intended as exclusive gifts for supermodel Alex Consani and influencer Tefi Pessoa, these opulent rings ended up in the hands […] More
The Ordinary expands its skincare innovation with the launch of the Multi-Active Delivery Essence, the brand’s first-ever essence formula designed to hydrate, soften, and enhance ingredient penetration. SKINCARE Set to launch on February 25, this new addition enters the ‘Prep’ phase of skincare, optimizing the skin’s ability to absorb active ingredients for maximum effectiveness. A […] More
Kylie Cosmetics expands its fragrance line with Cosmic 2.0, a fresh and floral evolution of the brand’s debut scent. This new Eau de Parfum brings a lighter, brighter twist to the original Cosmic fragrance, blending pear accord, vanilla orchid, sandalwood, amber, and pink pepper essence for a balance of vibrance and warmth. FRAGRANCES “I loved […] More
The Serum Foundation from The Ordinary, the cult-favorite brand known for its science-backed skincare, is making a highly anticipated comeback. First launched in 2017, the foundation amassed a 25,000-person waiting list before selling out rapidly, cementing its place as a go-to complexion product. FOUNDATIONS Discontinued in 2022, its absence was felt across beauty communities, with […] More
Rhode, the rising star in the beauty industry, is set to impress with its latest offering, the Peptide Lip Tint in Sugar Cookie. The Peptide Lip Tint in Sugar Cookie is described as a sheer-but-buildable hot pink gloss, infused with pink and blue shimmers that catch the light for a high-shine, glittering effect on the […] More
Fenty Beauty continues to set trends with its latest innovation, the Gloss Bomb Stix High-Shine Gloss Stick. At a retail price of $25 USD, this new offering promises not only the signature Gloss Bomb shine but also an enriching blend of nourishing ingredients tailored for optimal lip care. This hybrid product is where the glossy […] More
Pat McGrath, the industry’s most celebrated makeup artist, has once again pushed the boundaries of beauty with her latest creation-the Skin Fetish: Glass 001 Artistry Mask. This peel-off mask, inspired by her Maison Margiela haute couture runway looks, delivers the same reflective, high-shine finish seen on models during fashion week. While the mask promises to […] More
Luxury house Dior presented its Spring Summer 2025 Haute Couture Collection on January 27th in Paris, unveiling a celebration of artistry and sartorial ingenuity. The event drew a dazzling array of celebrity guests, including Blackpink‘s Jisoo, Alexandra Daddario, Anya Taylor-Joy, Carla Bruni, Elizabeth Debicki, Jenna Ortega, Laetitia Casta, Pamela Anderson, and Venus Williams, among others. […] More
The Ordinary continues to push the boundaries of innovation and accessibility with the introduction of the GF15% Solution, a groundbreaking serum designed to support skin rejuvenation and combat visible signs of aging. Launching January 7, 2025, this advanced formulation combines three plant-based growth factors—EGF, IGF, and TGF—delivering transformative skincare benefits at an affordable price of […] More
Prada Beauty has unveiled three new shades to its Monochrome Soft Matte Lip Color line, enhancing the existing collection with more wearable options for a variety of skin tones. These shades, B101 Tiepolo (nude brown), B107 Sedona (naked brown), and B109 Amaranto (pink nude brown), join the current lineup, offering consumers a greater range of […] More
Valentino‘s latest additions to their Born in Roma collection, the Born in Roma Extradose Donna and Born in Roma Extradose Uomo, mark an expansion into the sphere of high-intensity fragrances. These new scents are designed to capture the essence of Rome, with a significantly higher concentration of perfume oils than typical eau de parfums. This […] More
